Hi everyone,
I am Oukassa and I am a jewels designer. I live in Frankfurt am Main. I have opened Aflé Bijoux on Etsy www.aflebijoux.etsy.com in November 2010. I make refined african jewelry with semi-precious stones and akan goldweights, which are traditional elements from Côte d´Ivoire (elfenbeinküste), my country of origin.
Duni´s tipp is also mine: I advertize a lot!
I have a blog where I present the brand, give information about my jewels: www.aflebijoux.blogspot.com
I have a Facebook page where I showcast my jewels, make promotion. I also advertise on Facebook: www.facebook.com/pages/Afle-Bijoux-Creations-Akans/137426799640826?ref=ts
I am on Twitter to give the latest news of what I am doing: @Aflebijoux
I am also on Xing, where I participate to discussions to better promote my handmade jewels.
I talk about it out loud =))since I truly believe in my jewelry. I am in "partenariat" with other artists or businesses to share ideas and go further. For exemple: I also sell my jewels in a friend´s shop in Paris (France).
I use my contacts to cut the costs of advertizing:
For example, a friend of mine poses for my jewels and I use this pictures for my shop. This week-end, two friends of mine (a professional photographer and a professional model) will be shooting some pieces of Aflé Bijoux in Cote d´Ivoire, where I also sell. I will use the pictures for my shop and for more advertizement.
A friend who is a journalist for black beauty wrote an article about Aflé Bijoux on her Blog:
http://ourhair.canalblog.com We all have friends or people we know who are happy to help us with our shop, our marketing etc..We have great social tools such as Etsy groups, Facebook, Blogs etc to get us known. One of the powerful tools remain the "bouche-à-oreille", talk about it around you!
That´s what I do, and so far I am happy with my solds on Etsy and elswhere.
I wish you all the best,
Liebe Grüße,
Oukassa