Some Tips for blog promotion!
Follow instructions on Twitterfeed.com. This will auto post the title of your blog entry to Twitter. I also have twitterfeed set up for when I add items to my shop.
Comment on other peoples blogs! I'm so far behind on returning blog comments, but I usually do it and so do most people with smaller blogs. It's fun to follow a little trail of blogs from peoples 'Currently Reading' type lists, and leave comments.
I gained over a 100 followers from this SEO course, and I also got quite a few from submitted tutorials to whipup.net and oneprettything.com. Tutorials and information are great ways to draw in readers!
Take tips from bloggers you love. I especially like
http://abeautifulmess.typepad.com it's one of my favourite blogs.
Pick a random theme and find 4-10 great items in that theme. Only chose fabulous photos and beautiful things, and your blog wil become known for your great taste! Convo people you have included so that they can tell their friends too! You'll find this is a good way to get links back to your blog. Always thank anyone who mentions you aswell, with a link.
There is NO hard and fast way to get people to follow your blog. Posting relevant content, tutorials, promotions, promoting other Etsy artists all help, but there is no hard and fast rules to gettingg blog followers, sadly. It's a lot of effort and work!