Views to Clicks ratio

Hi, recently ran an add campaign for over a month and received approximately 2300 views, 24 clicks and no sales. Wondering where thanks ranks on a performance scale. At first glance it would appear that the views are not attracting clicks, clicks being what I want. All thoughts and comment’s welcome, thank you for the support.

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NanaLetha
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Re: Views to Clicks ratio

You want sales not clicks 

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Re: Views to Clicks ratio

Absolutely, no sales is a problem. But, can I learn anything from the stats provided?

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Re: Views to Clicks ratio

Ad views just mean that your ad was shown somewhere on a page of search. It does not mean that anyone actually looked at your ad. So that's not very helpful.

It can take 100 clicks to get a sale, so 24 clicks without a sale is not unusual. But you need to decide how much you're willing to spend without getting any sales, or even with low sales. 

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Re: Views to Clicks ratio

It could be an indication that you need to work on your titles and tags.

Your listings may not be shown to the right searchers.

You can definitely improve your SEO to reach more buyers. Ask for a Critique in the appropriate section of the Forum

Try brainstorming more terms to use in your listings instead of repeating words in tags (for example: fine art photography, urban cityscape, travel poster image, mountain panorama, large wall art, print from photo etc).

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Re: Views to Clicks ratio

That’s great thanks!

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