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Is there something wrong with me? Thank you for your ideas.
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I very much agree with the above comments re drop in sales/views etc but also your pictures are a bit busy. Depends who you ask but for jewelry let it shine on a white or simple backdrop:)

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I have trended up 26% YoY in sales this year. I have a strong customer base and I make sales whether my items are "on sale" or their regular price. I am not a new shop but have had vintage fabric as my focus since August of 2019. Even year my shop has grown in sales, traffic, and likes. Day one of October my sales, traffic, item likes, and shop likes plummeted so dramatically it cannot be contributed to anything BUT an Etsy algorithm change that they must think is a good thing even as it crashes sales for successful shops. Strange behavior for a company whose stock price has done nothing but tumble. You'd think they'd want to keep successful shops successful, especially going into the holidays. I think they overthink and tinker without good strategy or tactics and they may be behaving out of some desperation because of that stock price instead of rolling out helpful ways to stay strong. It is dispiriting, especially on top of their shipping software glitches.
That said, basically there's a lot to love about Etsy. I like to always view Etsy through the glass half full lens, and stay focused on what they do right. But right now they've clearly rolled out a very bad algorithm change, to their detriment and ours.

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Re: Hello, why did the visits drop so much?
Are you a fairly new shop? Etsy gives new shops an automatic boost that pushes their listings to the top of customer searches for awhile in order to help those shops get started. But after a certain amount of time, that boost ends. When your listings are not on the first several pages of customers’ search results, your visits can drop. Perhaps that is what is happening?

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Re: Hello, why did the visits drop so much?
My store has been around for about 1 year. I've only been interested in it for the last few months. I think this decrease is due to what you said. Thank you very much for your answer. I advertise in small amounts, but it's going badly

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Re: Hello, why did the visits drop so much?
3 of my new stores have hit this wall and BAD. I was getting "some" sales, and then its like a switch was flicked and ETSY don't want to know because it's not generating them sales.
I dont overly think its ETSYs fault, its the economy that's struggling, however the algo that etsy employed doesn't seem to work in this current bear-ish market for new store.
(My other Established stores seem to be doing ok though, which proves my point)

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I very much agree with the above comments re drop in sales/views etc but also your pictures are a bit busy. Depends who you ask but for jewelry let it shine on a white or simple backdrop:)

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Re: Hello, why did the visits drop so much?
Thank you very much for your valuable comment.

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Re: Hello, why did the visits drop so much?
Lovely items

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I have trended up 26% YoY in sales this year. I have a strong customer base and I make sales whether my items are "on sale" or their regular price. I am not a new shop but have had vintage fabric as my focus since August of 2019. Even year my shop has grown in sales, traffic, and likes. Day one of October my sales, traffic, item likes, and shop likes plummeted so dramatically it cannot be contributed to anything BUT an Etsy algorithm change that they must think is a good thing even as it crashes sales for successful shops. Strange behavior for a company whose stock price has done nothing but tumble. You'd think they'd want to keep successful shops successful, especially going into the holidays. I think they overthink and tinker without good strategy or tactics and they may be behaving out of some desperation because of that stock price instead of rolling out helpful ways to stay strong. It is dispiriting, especially on top of their shipping software glitches.
That said, basically there's a lot to love about Etsy. I like to always view Etsy through the glass half full lens, and stay focused on what they do right. But right now they've clearly rolled out a very bad algorithm change, to their detriment and ours.

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Re: Hello, why did the visits drop so much?
I agree with the last thing you said. October started off badly and it's passing. I don't know what the problem is, but I will turn off the ads from now on. Thank you for your valuable comment.

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Re: Hello, why did the visits drop so much?
I thank each and every one of you for your comments. I'm open to different opinions and help. Thank you very much.