The idea:
To improve reach for your Facebook posts by increasing user engagement. Facebook is known for 'hiding' the posts of pages that have little interaction.
How to link to your facebook post:
Go to your Facebook page timeline. Find the post you'd like to link to. To the right of your avatar picture, there is a link with text that displays how long ago you posted (ie: 1 hour ago). Click that link, then it will pull up your individual post. From there, you can just copy it from your browser and paste it into this thread.