How many of you have tried it and how is it working for you? Also, what's your daily budget, are you running them every day and do you custom set the bids?
I ran them before Halloween and Christmas with a daily budget of between $1 and $1.20. I also set all the bids low and still seemed to get quite a few Impressions. So far, my cost (clicks) compared to new, additional revenue has been about 16%. A bit high? Or good results?