I need help!

[CERCIHANDMADE]

Hello to everyone! My name is Nalan and the name of my shop is CERCIHANDMADE. I opened an Etsy store in January 2019, so far I only have one sale. I have a total of 63 items. Can you help me give me feedback about my store? Which part should I develop further? We welcome all your comments in terms of expertise or regular customer perspective. I'm very curious. Why can't I sell it? Thank you so much for your help!

https://www.etsy.com/shop/CERCIHANDMADE

[ArtefactHomeDecor]

I have a same issue.. :( 

[CERCIHANDMADE]

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@ArtefactHomeDecor wrote:

I have a same issue.. :( 

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I'm sorry about your situation. We need to get over this, how? I wish you a good day?

[DesiFabrics]

Hi!

I saw your shop. You're offering free delivery and products are nicely photographed. The description is properly written. Although, it shouldn't matter much but I noticed that in place of writing the very important info in first few lines (size etc.), you're repeating keywords in the first two lines of the description field.

Repeation of keywords is not so advisable for SEO. But having correct and to the point information displayed on the description container may help. Size can be written in inches and centimeter both. 

Free delivery is a great thing but being a new shop, you need to post your listings in relevant teams where people fav each others listings. Over the period of time, these favorites reach to the buyers. Etsy is not just a marketplace, it's more than that. Here, sellers are buyers too! (And vice versa). 

At last, once I read your listings description carefully, it looks like you've been using a third patry tool to make your listings live. There so much of junk characters and text waring appearing in description. May be, it's not a good idea to confuse buyers about ++GoShopier++ when they're shopping on Etsy. Majority of buyers don't know ++GoShopier++ is and it keeps appearing in your listings. 

There is so much clutter in your description, removing it may help in long term, if not immediately as it makes your shop look unreal and full of spammy text. 

Your products are awesom but spammy text makes your shop look a little unreal. 

Pardon my way of writing and I am sorry if I offended you in any way, I'm trying to help here!

[CERCIHANDMADE]

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@DesiFabrics wrote:

Hi!

I saw your shop. You're offering free delivery and products are nicely photographed. The description is properly written. Although, it shouldn't matter much but I noticed that in place of writing the very important info in first few lines (size etc.), you're repeating keywords in the first two lines of the description field.

Repeation of keywords is not so advisable for SEO. But having correct and to the point information displayed on the description container may help. Size can be written in inches and centimeter both. 

Free delivery is a great thing but being a new shop, you need to post your listings in relevant teams where people fav each others listings. Over the period of time, these favorites reach to the buyers. Etsy is not just a marketplace, it's more than that. Here, sellers are buyers too! (And vice versa). 

At last, once I read your listings description carefully, it looks like you've been using a third patry tool to make your listings live. There so much of junk characters and text waring appearing in description. May be, it's not a good idea to confuse buyers about ++GoShopier++ when they're shopping on Etsy. Majority of buyers don't know ++GoShopier++ is and it keeps appearing in your listings. 

There is so much clutter in your description, removing it may help in long term, if not immediately as it makes your shop look unreal and full of spammy text. 

Your products are awesom but spammy text makes your shop look a little unreal. 

Pardon my way of writing and I am sorry if I offended you in any way, I'm trying to help here!

Thank you very much for your comments. I don't have a Paypal account. I think this situation has a negative impact on my store sales. I thought it would be sincere to share and explain my payment system. But I guess I didn't do anything right. Do I need comments? Can I have your thoughts on this, please? Thank you so much. I wish you a good day.

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[Mommybellasoapbars]

Same with me. I love your website by the way. 

[CERCIHANDMADE]

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@Mommybellasoapbars wrote:

Same with me. I love your website by the way. 

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I'm sorry you're in the same condition as me. I thank you for liking my store.

[MarianneScheel]

You have so many beatiful products, free shipping product descriptions and one positive coment about your shop. I can´t see anything wrong. My experience when I started was the same, no sales at all! But with time some sales came, and today I´m not as active in my shop as I should but once in a while I still get a customer so I think you just have to be patient. Good luck and keep on with the good work :)

[CERCIHANDMADE]

Thank you very much for your encouraging words. I wish you a good day.

[CERCIHANDMADE]

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@MarianneScheel wrote:

You have so many beatiful products, free shipping product descriptions and one positive coment about your shop. I can´t see anything wrong. My experience when I started was the same, no sales at all! But with time some sales came, and today I´m not as active in my shop as I should but once in a while I still get a customer so I think you just have to be patient. Good luck and keep on with the good work :)

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Thank you very much for your encouraging words. I wish you a good day.

[NobbyandNice]

Hi Everyone

This is Linda from Sparkling Vinyl.  Many sellers have messaged me asking me to critique their store, or what my opinion was on why they don’t have many sales.  While I don’t have as many sales as some, I have noticed a common thread of reasons why some stores have low sales so I thought I would just write about mostly what I see based on all the mistakes I made when I was new to Etsy.

#1. Not knowing your audience.  In other words, not knowing who it is you are selling to and why they would purchase your product over another store.  Also, not researching if buyers are even searching for your item.  I see many stores put up a combination of items that have no common theme or relevance to each other.  Which brings me to ……

#2. Buyers land on your page and they don’t know what your store is about.  For example, you love to make stuff, so you post a baby product, and then a fancy bracelet, a painting of some sort, you get what I mean.  All these customers are looking for different things and the person typing in the search bar looking for a baby product is expecting to find lots of baby items to choose from and instead sees an array of items that don’t relate to each other.  Sometimes the banner is also confusing.  If you are selling baby products, then your banner shouldn’t have a scary dragon on it.  Well I’m just using examples, buy get what I’m saying.

#3. Bad SEO!!!!  This is the worst one of all.  I see sellers naming their bracelets in the description area something like “purple twilight heavenly dream”.  Well people don’t search for bracelets that way.  If they want a purple bracelet they will type in “purple bracelet”.  Save the cute names for your description area or your shop updates.  Also, bad tags, I see one-word tags with broad highly competitive terms that a new store cannot rank for.  Such as gift, bracelet, t shirt, soap – these types of words are too broad, and you need to narrow your terms down to your niche.  You need to use a keyword tool that shows what Etsy buyers are looking for and what best describes your item.  You should be using an “anchor keyword” on your items that are similar.

The first part of your description should match the first part of your tags.  I use Youtube coaches to learn Etsy SEO.  I use the keyword tools Marmalead and Erank.  There are lots of Youtube videos to learn how to use these tools.  If you look at Etsy’s handbook for SEO, they tell you there what their best practices are.

#4. Bad pictures – Dark backgrounds, dark pictures, blurry pictures!  Pictures are everything on Etsy.  The buyers can’t touch your product and a bad picture will cause no one to click on it which in turn will drop it in the rankings.  Etsy likes light backgrounds because they have done the research and those pictures have a better click through rate which means better sales.

#5. Not enough items.  Yes there are stores that don’t have a lot of items that have a lot of sales but if your competitors that have tons of sales have 200 items on their store and you have 15, who do you think is coming up in search, just based on math alone? 

Okay, there are more things, but these are the most common ones I see that can take down your shop before you even start.  I hope this was helpful.

[CERCIHANDMADE]

I think you mentioned important issues. Thank you so much. I wish you a good day.

[CERCIHANDMADE]

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@NobbyandNice wrote:

Hi Everyone

This is Linda from Sparkling Vinyl.  Many sellers have messaged me asking me to critique their store, or what my opinion was on why they don’t have many sales.  While I don’t have as many sales as some, I have noticed a common thread of reasons why some stores have low sales so I thought I would just write about mostly what I see based on all the mistakes I made when I was new to Etsy.

#1. Not knowing your audience.  In other words, not knowing who it is you are selling to and why they would purchase your product over another store.  Also, not researching if buyers are even searching for your item.  I see many stores put up a combination of items that have no common theme or relevance to each other.  Which brings me to ……

#2. Buyers land on your page and they don’t know what your store is about.  For example, you love to make stuff, so you post a baby product, and then a fancy bracelet, a painting of some sort, you get what I mean.  All these customers are looking for different things and the person typing in the search bar looking for a baby product is expecting to find lots of baby items to choose from and instead sees an array of items that don’t relate to each other.  Sometimes the banner is also confusing.  If you are selling baby products, then your banner shouldn’t have a scary dragon on it.  Well I’m just using examples, buy get what I’m saying.

#3. Bad SEO!!!!  This is the worst one of all.  I see sellers naming their bracelets in the description area something like “purple twilight heavenly dream”.  Well people don’t search for bracelets that way.  If they want a purple bracelet they will type in “purple bracelet”.  Save the cute names for your description area or your shop updates.  Also, bad tags, I see one-word tags with broad highly competitive terms that a new store cannot rank for.  Such as gift, bracelet, t shirt, soap – these types of words are too broad, and you need to narrow your terms down to your niche.  You need to use a keyword tool that shows what Etsy buyers are looking for and what best describes your item.  You should be using an “anchor keyword” on your items that are similar.

The first part of your description should match the first part of your tags.  I use Youtube coaches to learn Etsy SEO.  I use the keyword tools Marmalead and Erank.  There are lots of Youtube videos to learn how to use these tools.  If you look at Etsy’s handbook for SEO, they tell you there what their best practices are.

#4. Bad pictures – Dark backgrounds, dark pictures, blurry pictures!  Pictures are everything on Etsy.  The buyers can’t touch your product and a bad picture will cause no one to click on it which in turn will drop it in the rankings.  Etsy likes light backgrounds because they have done the research and those pictures have a better click through rate which means better sales.

#5. Not enough items.  Yes there are stores that don’t have a lot of items that have a lot of sales but if your competitors that have tons of sales have 200 items on their store and you have 15, who do you think is coming up in search, just based on math alone? 

Okay, there are more things, but these are the most common ones I see that can take down your shop before you even start.  I hope this was helpful.

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I think you mentioned important issues. Thank you so much. I wish you a good day.

[DesiFabrics]

There could be an issue with the payment gateway. Have you tried to test it? You can ask your friends and family to buy a cheap item listing that you can make to test if everything is working properly. 

I am not sure which country you're in, but most buyers on Etsy find PayPal super trustworthy and it'd be a great idea to go ahead with PayPal as your primary payment service provider. Once you've setup PayPal for your Etsy shop, integration is very easy and seamless. You must check if is working properly though!

I hope I was able to help.