Hi There!
I'm based in Nelson, lived and worked in Sydney for 20 years till I got tired of making diamond rings that all looked the same and came back to my home to do my own thing.
Etsy has made it possible for me to make a living doing what I love, making high quality unusual pieces and getting paid for doing so!
I'm using facebook here
http://www.facebook.com/jewels.vine?ref=tn_tnmnand here
http://www.facebook.com/jewels.vine#Have you seen the list of top selling Etsy NZ stores?
http://www.craftcount.com/teritory.php?countryname=New%20Zealand Mine is the one at 14th place, 5th for jewelry
It is a good idea to check out these stores to see what they are doing to make their products successful, be it pricing, product or whatever you notice...
IMHO keys to making Etsy work are... highly original work, great use of tags and titles, quality images and great customer communication, which helps ensure repeat business.
Cheers, Jules (: