Help with my newest products! Unsure how to market them.

[Former_Member]

Hey HEAL team members! I need some help with one of my soon-to-be relaunched products...

I am currently in the process of revamping my pocket trackers which previously I had been selling as follows:

Each pocket tracker included laminated covers, and 1 month 4x6 food journal inserts.

I had to redo them so they were more uniform and now that I am relisting them soon, I am wondering if I should continue to sell them as above or as:

A pocket tracker will have the covers and then 50 blank 4x6 cards and I will put in the description that you can use these to write down your favorite recipes, record what you eat, write down nutrition notes, or pertinent nutrition questions you don't want to forget to ask your dietitian!

I would then sell inserts to go with these pocket trackers separately (these would include food trackers, activity trackers, nutrition note sheets, etc)

Would that be more appealing? Or is it too confusing? Any advice you can give would be greatly appreciated!

Also, I know that there is another shop here on Etsy that sells 4x6 index card holders in this fashion, and I don't want to copy them - so is this too similar or does the fact that you can buy inserts make it different enough? Or should I include some in the original set?

See why I'm asking for help! :)

Thanks in advance! :)

~Kati

[Former_Member]

So I decided to go with option #2! Check out my first Nutrition Tracker here:

http://www.etsy.com/listing/63826471/the-nutrition-tracker-4x6-index-card

[Former_Member]

that is great! i need to start keeping track of my goals and what i eat, it would definitely be a big help

[Former_Member]

I think for marketing them on Etsy, it might be useful to use some photo props that help distinguish it is for a nutrition tracker. Maybe style it with a pen and some fruit or something?

Almost like how you have the flowers arranged here: http://www.etsy.com/listing/58779066/todays-menu-happy-harvest-edition

It would be helpful for the buyer to see in the display that this a diet-related item.

[Former_Member]

thanks for the feedback! I REALLY appreciate it. I may add in a few oranges into the background (matches my logo); but interestingly enough, I find my "white background" items selling the best. I'll play around with it a bit and then share some new photos when I have 'em!

~Kati

[Former_Member]

Okay - so I decided to go back to the original Pocket Tracker layout. Just so much better! Check it out, let me know what you think. I think its much easier to tell that this product is nutrition related!

http://www.etsy.com/listing/63300509/the-pocket-tracker-4-week-mini-food

~Kati