I want to start a Facebook page but I have couple of questions. When I go to Facebook to start a page, I can start it as a local business, brand or as an artist. I can't decide which one would be best. What would you recommend? If I choose brand or product, jewelry and watches is the closest. However, I want to expand into crocheted home accessories and coffee cozies at some point so jewelry and watches seems to narrow for me. How soon after starting your shop did you start your page? Did you invite all your Facebook friends to like your new page, or just some of your friends that you know like crafts? Or did you just put a link in your profile as a status update? I want to promote my shop but I don't want to be spammy either.