Didn't set a sales goal and am selling way more than expected. Sold 20 items in November last year and 34 so far this November. (On an average of 10 items sold per month in the last couple of years.) Hooray!
My continuing goals: - To keep enjoying what I love to do: designing and creating. - To sell enough to be able to keep doing just that. I meet both goals every month.
BeaG, Congratulations!!!! You said it Right, each one of us has a different way of working, It's more important that we are happy with what we are doing.
I prefer setting a Sales Goal for my Etsy shop, as it motivates me...