Okay, perhaps everyone else out there is smarter then me; however, if you are one of those that was making the same mistake as I was this may be helpful for you.
The last few days I have been adjusting my keywords to see if it would help, as I was getting no views on my ads. Just today I realized, that the keywords that are used in the ads are automatically generated based on the item/items you have selected for the ad.
Therefore, you need to go to your stats, and adjust your keywords there (there is an edit button). I was adjusting them directly on the item itself. That didn't work. Have to go to your ads, and add or remove keywords from the list that they generated.
For the past two days I have had 0 views, and over 1000 impressions. I did that today, adjusted my keywords on the stats page, and I already have 6 views just since I did that.
Hope that helps someone that was as confussed as I was.
Have a beautiful & creative day!
LissC