Former_Member
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Help with Keywords and SEO

I tried using keywords for this listing - made some changes -- would you give me your advice. Thank you,

http://www.etsy.com/listing/92699484/wreath-beach-home-decor-nautical-decor
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Former_Member
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Re: Help with Keywords and SEO

Hi Judy - that's beautiful and I remember seeing it here but maybe it was in one of the promo threads. Did Mary give you some suggestions for this one? If she did I want to read them first to make sure that I'm not missing anything that she came up with before I check it. Right off the top of my head it looks good but I'll run some stuff for you once I know if she started you off or not. She always comes up with more keyword ideas than I can.
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Former_Member
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Re: Help with Keywords and SEO

Karen, Thank you. No Mary hasn't commented on this except to ask me to open a new thread - but I followed her instructions from this thread
http://www.etsy.com/teams/11352/relevancy-and-seo-for-all-etsy-shops/discuss/9787028/page/1/
and made changes that you see. I can see that my changes haven't been picked up by google yet so I don't know if the changes helped.
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Former_Member
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Re: Help with Keywords and SEO

Thanks. I ran these keywords for you and this is what I came up with. The number on the right is the number of monthly searches and the idea is to choose some that aren't so high that you have too much competition or so low that you might get on the first page but few people ever run that search. You have lots of good choices so I wouldn't even bother with any under 100. You want to choose a few of them that best describe it and get those phrases toward the front of your title (and in your shop title, announcement and sections and item description) without breaking them up at all. "Beach Home Decor" is a pretty broad one and you'll have a lot of competition so that might not be the best one to lead off with. Why don't you try it again while looking at that list and let me see what you come up with? Remember that Etsy only puts the first 48-60 characters of your title into the HTML title tag so you want to get your best ones up front and in there.

wall wreath 720 590
sea shell wall decor 210 210
handmade wreath 1,900 1,300
seaside wreath 210 210
seashell wreath 2,400 1,900
sea shell wreath 1,300 1,300
shell wreath 2,400 2,400
sea wreath 2,400 1,900
ocean wreath 73 58
twig wreath 2,900 1,900
heart wreath 8,100 4,400
heart shaped wreath 1,300 880
beach home decor 9,900 8,100
ocean home decor 320 260
seaside decor 2,900 1,600
sea shell decor 2,900 2,400
seashell decor 2,900 2,400
ocean decor 5,400 3,600
shabby chic wall hanging 91 36
shabby chic wreath 210 140
rustic wreath 390 320
shell wall hanging 320 170
sea shell wall hanging 73 58
seashell wall hanging 91 58
ocean wall hanging - - - -
sea wall hanging - - - -
rustic wall hanging 210 170
beach wall hanging 260 210


This is Mary's standard info and it's all necessary:

Use exactly these same keyword phrases in the tags for that listing, using one tag for each keyword phrase.

For Google, use all of these keyword phrases in the listing description as well. Or at least use the Primary Keyword Phrase one or more times in description.

Follow these guidelines for all of your listings:
- use one to four keyword phrases ine the listing title, exactly as they appear in the keyword research report. Do not break up or rearrange the words.
- only use keywords that you find in your keyword research or keywords very close to what you find if you don't find exactly the words that describe your listing.
- whenever possible, use keywords that overlap other keywords as you see above
- use exactly the same keyword phrases in the listing tags
- use exactly the same keyword phrases in the description (for Google)

When choosing the Primary Keyword phrase (the one at the beginning of the title), keep in mind that shoppers become much more specific in their use of keywords when they are ready to buy.

Be sure to eliminate as much duplicated text as possible in listing descriptions so that none of your listings are caught in Google's Duplicate Content Filter.

USE Keywords in your shop title and section names. Look for more keywords that are appropriate to what you make and add them to the shop title and section names.

For more on Keywords and how to use Google's Keyword tool, READ:
www.etsy.com/teams/11352/relevancy-and-seo-for-all-etsy-shops/discu...
www.etsy.com/teams/11352/relevancy-and-seo-for-all-etsy-shops/discu...

Work on building backlinks to move your listings up higher in Google search results - www.etsy.com/teams/11352/relevancy-and-seo-for-all-etsy-shops/discu...

Can you come back after you have made changes for SEO and let us know how they worked out?
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Former_Member
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Re: Help with Keywords and SEO

I would add one more keyword phrase and recommend placing it in front of the listing title:

[dried flower wreath] 140 140

A listing title like could work:

dried flower wreath, seashell & twig wreath, beach home decor, shabby chic decor

There are other possible combinations of keywords that could work as well. You could try different combinations for different listings and check the stats to see which ones work best for your listings.

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Former_Member
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Re: Help with Keywords and SEO

I take back my suggestion. There are no dried flowers in this wreath.

Better listing title:

seashell & twig wreath, beach home decor, shabby chic wreath
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