Customers not realizing they are buying a digital item!

[Former_Member]

I have recently had a few issues with customers making a purchase, then about a week later asking where there item is. When I explain that they purchased a digital item, then act surprised, yet I count no less than 6 times where my listings state that it is for a digital download and that no physical item will be shipped. Has anyone else run into this problem, and if so, how have you handled or corrected the issue?

Thanks!

[Former_Member]

Hi John!
Happy Friday to you!
Thanks for your question. The first thing I noticed right away when I clicked on one of your images is in big black bold letters its says Milestone Stickers..I have a gut feeling that your customers are thinking they are actual stickers. I know I thought that initially. I think that is where the problem lies. Personally I would remove the bold wording. I would refund their money so you do not get any bad reviews. I hope this helps.

[Former_Member]

Also you may want to rethink using sports logos too. This is considered trademark and copyright violation and I would hate to see you get yourself in hot water legally over this. There have been a lot of Etsy shops shut down because of this.