Three Product Trends Likely to Emerge This Year

3 Product Trends Likely to Emerge This Year

1. An increase in demand for “pride” and “identity” products. Whether it is for women, certain nationalities, various rights and freedoms, you will see an increase in positive message conveying products for different segments of the population. For example, thanks to last week’s Women’s March, “pussyhats” is a popular search on Etsy.

For ME “pride” and “identity” products means "Monogram, Name, and Initial" Pendant Necklaces.

2. An increase in demand for relaxation and stress relief products. Turbulent times mean people seek out other ways to find comfort and deal with stress. A fidget cube stress reliever is currently one of the top selling products on Amazon.

For ME "relaxation and stress relief" products means for Etsy Shop Owners . . . My Best Value Shop Critique Review with Appendix . . . I had a buyer ask about this from reviewing my closed sales that I have set as open.

3. An increase in demand for products made in one’s own country. All of this talk of free trade is a reminder of how important it is to support products made in your city and/or country. There has been a notable rise in searches on Etsy and Amazon for “made in …” products, so step up your marketing efforts to your local customer base.

For ME "products made in one’s own country" means what the President said about buying American; no doubt, during 2017 the price of American made will become competitive as made elsewhere? We will wait and see.

source: http://attention-getting.com/2017/02/01/3-product-trends-likely-to-emerge-in-2017/
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Re: Three Product Trends Likely to Emerge This Year

40 Small Business Trends and Predictions for 2017

http://www.businessnewsdaily.com/7605-business-trend-predictions.html

Niche companies will find success "Business success wil come from further focusing on smaller, very specific audiences. Going extremely deep with customized messages and specialized platforms to a highly receptive and loyal audience will replace wide approach "shot gun" marketing.

Support services will emerge around a growing freelance workforce "2017 will herald a lot of additional services and products that will enable freelancers specifically to have access to credit or additional payment options. If I were an entrepreneur with a service or product that could be tailored to freelancers, I would be looking at how best to service this growing segment of the economy. This segment will only continue to grow and represents the most disruptive segment in terms of growth and innovation."

E-commerce will become more competitive

"Generally in the US every market is developed and the number of people chasing the markets has been growing faster than the market. Therefore things are going to tougher since the global e-commerce market is saturated.”

Expect changes to the way webpages are ranked in search engines "With the rise of Google's AI learning and a shift towards user experience, we can expect to see big changes in web design. How a user interacts and experiences your web page can either halt a transaction or create momentum to push your business past your competitors ... Think in terms of adaptability and do just that: adapt. Study heat maps and evaluate and improve your areas of weak interaction."

The importance of video will grow

"Video will be all over in 2017, and businesses need to keep up. This includes Facebook Live, Snapchat, YouTube, video series and more."

NOTE: Good value About page video can be done for as little as $5 on www.fiver.com

Social media will be increasingly used as a sales platform.

“You can now buy through Facebook and even Instagram through third party apps. This is great for startups and those who don’t have the resources for an ecommerce store.”

Direct-to-Consumer (DTC) Brands Focused on Offline Marketing and Selling "DTC brands will continue to move offline both in terms of marketing and physical selling in order to create omni-channel experiences. We’ve reached the point where traditional retailers and landlords are designing spaces specifically for brands that want to continue to own this direct experience with the customer. Expect to see major innovation in the physical retail model largely driven by this need."

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