I am a retired sound engineer worked with some of the top Country stars, Rock Bands etc. I have a Masters degree in fine art, fine art reconstruction had the privilege of working on Rembrandt,s and other damaged works of art in my younger years at the Metropolitan Museum in NYC. Originally from Jersey City NJ Toured the entire US in the Music Business and finally Settled in Sunny Kissimmee Fl. About 5 years ago my daughter Alex decided she was going to try and make soap I thought this was ok no problems until I saw her standing in my kitchen in a Lab Coat, Goggles, Huge Gloves and a Hair Cap. I said OK I think i will help you. Alex got all her info from the internet and did a wonderful job on her first batch I understood her Nutty Professor Outfit after doing some research of my own, she's very cautious. I helped her on the next batch which I got the Bug and from that point on my creative wheels kicked in. Im very glad and fortunate that Alex inherited my artistic abilities and tenacity to make great creations, we have evolved continually and for the better. Alex makes all the formulations for soaps that will help people with sensitive to bad skin,and creates new soaps, I have started making cakes that look and smell exactly like the real thing as seen in my shop.....Im till in the music business I play jazz guitar and play at different events and clubs as a hobby I need to keep busy and Soap Etiquette has done that and continues to do so. Our Goal is to grow bigger and spread the word of Healthy Skin...Seems there is an epidemic of Bad Skin due to Detergents and harmful chemicals in today's commercially manufactured soaps. We only make natural,chemical free,environmentally safe,animal safe products and will continue to do so.