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Former_Member
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Tips for Farmers Markets and Craft Shows

Hello all!
Does anyone have a basic formula they use to determine if a farmers market or show is worth participating in. I'm trying to figure this out based on the average ticket sale, the number of actual individual ticket sales vs the estimated traffic of the show or market. Any suggestions will be appreciated.

Thanks!
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Re: Tips for Farmers Markets and Craft Shows

I would love to know more! I've been thinking that my items would be great in person. Does anyone have any pointers? I would love to start small, like a tiny craft show that doesn't cost a ton.
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Re: Tips for Farmers Markets and Craft Shows

Well, for one, I would at least attend your local Farmer's Market as a passerby to see if there are any related vendors that fit your niche or product. I've done the Rose Bowl Flea Market (which isn't technically a Farmer's Market) and it was the wrong decision for me. Since people are in the haggling mindset at flea markets, they often are disconnected from the "handcrafted" part of things.

The point I'm trying to make is that researching your local vendor gatherings is essential. The Farmer's Market where I live is about $30 registration which is not much at all in hindsight.

Next, I would create a mock pop up shop setup within your household to see how effective your placements and setup would be. Since you're paying for space, you might as well optimize the presentation early on.

Pinterest has a lot of examples of "pop up shops" to give you ideas on what is presentable in terms or arrangement and theme.

Take pride in your product and don't just lay your product on tables. Wear your stuff, add fixtures that match your aesthetic, and take your brand seriously. Especially if you're preparing to take your business to the next level!

Hope that helps!
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Re: Tips for Farmers Markets and Craft Shows

Also, speaking with and getting to know the seasoned vendors is also infinitely helpful. They will tell you how the past weeks, months, and maybe even years have gone in terms of traffic and conversions (sales). Knowledge is power :). Best of luck to you!
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Re: Tips for Farmers Markets and Craft Shows

Thanks so much!
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Re: Tips for Farmers Markets and Craft Shows

My pleasure! We're all in this together!!
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Former_Member
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Re: Tips for Farmers Markets and Craft Shows

Following! I'm considering checking out a show new to southern Cal called Blush Market - anyone familiar? They have their fall show on 9/25 and 9/26 and their holiday show in November. I might check it out before applying for the holiday show if anyone is interested in perusing.
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