Updated Shop Critique Please?

[Former_Member]

Hi guys, I have updated my shop alot since starting Etsy, and am currently in the process of taking more unique photographs for my shop. Is there anything other than adding new stock (when the photos are finished), that I can do to get sales?
I have alot of views and favourites but 0 sales, am I doing something wrong?

[ContempoCranes]

I like your photographs. Since your listings are similar, I would play around with your titles. You shouldn't name them all the same (i.e. abstract photography) you want your work to appear in as many searched keywords as you can. Try tweaking some of your titles to 'abstract art,' 'wall hanging,' 'wall decoration,' etc. Same goes with your tags. Continue to read up on SEO and keep on promoting your shop.

[sarahbellumdesign]

Some advice I've seen for other photographers is to branch out on the formats you offer. Some people may not be willing to commit to a $40 print but they might like a 5x7 or the image on a greeting card or magnet for $10-$20. I have also seen art and photography offered as a digital download to be used as a computer wallpaper or for personal use. That is at no cost to you besides the etsy fees so its nearly 100% profit and very low risk for the buyer. Your photography is lovely so that is not the problem, you just might want to make sure you're reaching a variety of customers to maximize your selling potential.

[sarahbellumdesign]

After closer inspection I see that you do offer prints in different sizes and mediums in your listing descriptions, but you are banking on the customer not only clicking on your item but also reading the entire description. As much as we like to think that every customer will appreciate all of the hard work we put into our descriptions, most people "window shop" and would pass up your shop if they were looking for a magnet or a canvas print. I highly recommend making individual listings for the various sizes and mediums you offer. If you have a little extra cash you might also get some things printed up and then photograph the actual item so people can see what you offer with just a quick scan of your shop. Another thing I just thought of is to add a digital frame around your photos. Here is an example:

https://www.etsy.com/listing/31824831/shabby-chic-floral-photography-soft?ref=shop_home_active

It gives the shop more of a gallery feel and makes It stand out from other photography sellers.

Best of luck to you!

[Former_Member]

Great Ideas Sarah, thank you very much. I will get onto this ASAP. Sorry for the late reply, had a busy weekend.