Hi Lauren,
Thanks so much for the feedback, its really helpful! I've put more cat jewellery at the front of my shop and added the halloween tag, thanks for the fab ideas!
I think your shop looks great! I love the fun jar lids, great idea! I'd maybe add a image of your best selling or most popular animal lid to your shop banner - I'm a sucker of anything with animals so it would defiantly grab my attention.
I love how you've ordered your items by colour, its really fun. Maybe on your homepage you could use 1 of each colour to create the rainbow effect straight away if that makes sense.
Hope that helps! Thanks so much for your help, if you wanna doit again let me know :) xxx