'Views' Metric on Dashboard Compared to 'Views' in Etsy Ads

[KearingStore]

Hi,

I hope everyone is well. I am a new seller on ETSY. I am trying to work out how many organic views I am getting. When I look at Views on my Etsy Ads page for a particular day I get a metric of, for example, 1288 Views. When I look at my main dashboard, it shows that I had 26 Total Views on the same page. 

It does not make sense my total views is way less than my ad views. Should the values not be almost similar? I have 11 products being advertised using Etsy ads. 

If somebody can please explain how this works.

Thank you in advance.

[NoFrogsAllowed]

Someone has to actually click on the item which takes them to the item page before they get an Etsy view.

[KearingStore]

Thank you for your response, so are 'Clicks' metric the page views in the Ads page? Do you think maybe that the 'Views' metric on the Ads page actually the impressions?

Thanks