LilytoysUkraine
Inspiration Seeker

Tips for increasing in-store sales

Hello, forum participants!
I am looking for your help and advice.
I opened my store in November 2023. I sell my handmade products - Ukrainian souvenirs, amulets, children's toys and gifts. During this entire period, there were only 6 sales. I tried all the ways to increase sales. I don't know what to do anymore. It seems to me that some strange pattern has been established - the store has one sale a month.
Please advise me where I am going wrong.

Here is a link to my store: https://lilytoysukraine.etsy.com


I will be very grateful for your help and advice.
Sincerely, Lilia.

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Re: Tips for increasing in-store sales

Very cute items!

Try to make each title unique especially at the start so don't just copy other titles.  Try to think of phrases you think a buyer might type into the search bar.  Use up all your tags for each listing with 2-3 word phrases not single words which don't work well.  Also be sure to put a space after your commas as punctuation is removed by the search engine and your words will roll into each other.

Here is one of Etsy's articles:  How to Optimise Your Listings for Etsy Search – Etsy

All the best

 

 

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Re: Tips for increasing in-store sales

Social media like Instagram, Pinterest are especially good place to advertise your items. If you already have the Instagram account you can link your Etsy shop

Lovely and unique shop!

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Re: Tips for increasing in-store sales

Remove the fake Disney items. It is illegal to sell counterfeit items.

Don’t risk your whole shop other those few items.

Many potential customers might like your items but immediately leave your shop when they see you trying to get away with IP theft. Really, it speaks towards your ethics and trustworthiness as a person.

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Re: Tips for increasing in-store sales

I'm honestly turned off by how many times you have the same item in your shop. I understand that they recommend to create multiple listings for the same item if you want to use it in different categories or test out different tags, but it got really annoying scrolling page to page, but seeing the same images. I confirmed that many of your listings are in there 5x-8x each. So, you really only have maybe 40-50 different products, even though you've got over 260 listings. 

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Re: Tips for increasing in-store sales

So many of your items are not acceptable for sales to children. I see removable eyes, and little flowers that may be sewn on.

If you intend to sell items for children, you have to follow the laws of the country in which you are selling. Most of what I'm seeing I'm seeing major red flags for US sales.

NOW, if you market these to adults, different story. But as a child's toy? Problematic. Very.

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DilayCa
Inspiration Seeker

Re: Tips for increasing in-store sales

Are your prices a little expensive? Maybe you can do a competitor analysis and look at the prices of other sellers.

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