Had a sale last night but showing on today’s stats instead

[BellaBearFlorals]

Hi, I am a UK seller and due to a recent house move, I’ve kept my shop open with minimal listings for the last few months.

I’ve noticed that my shop stats no longer appear to update correctly. For example, I had a sale last night at 21:51 GMT but it is showing on my shop stats as a sale for today and nothing for yesterday? I received an email notification as normal at the time of the sale so that’s how I found out I’d actually made a sale.

My views and visits analytics also appear to update as if they are time-lagged, and they change randomly every few hours to completely different figures.

As a test, I visited my shop ‘incognito’ and the visit didn’t record until the following day.

Is anyone else experiencing this issue with stats and sales, particularly those based in the UK?  

[Marmalady]

Etsy stats have always been glitchy and spasmodic

They are not designed to be 100% accurate and are only an "overview" of what is happening in your shop

Do not use them for any sort of serious analysis for your shop

[rarefinds4u]

I "believe" they use the time zone they are located in.  This is always the case for new months stats for me - they close out a few hours before my time zone.  I don't think there is anything that can be done about it - I just roll with it.  

[ReplacementHardware]

different time zones. Etsy is on Eastern Time Zone, {I think that's what it's called, been quite a few years, lol}

[RibbonsEdge]

They always reset at like 9pm or so for me.

[michellepatterns]

Use google analytics for more accurate stats. Etsy's aren't that reliable. When things go wrong I think they add the info they can where they can and call it good.  

[SimpleSilverAndGold]

Not a sales issue - I hate when etsy's crummy timing deprives me of star seller. the crucial 5-star comes in at 9pm last day of month. but doesn't get counted in time for stats to change. I sure don't lose sleep over this - just one more illustration for lack of trust in etsy.

[BagmakerSupply]

@SimpleSilverAndGold : Your situation is at least easy to explain - Star Seller uses UTC (not your local time zone) so 9:00 pm to you is 1:00 am the following day to Etsy and Star Seller.

As for the issue @BellaBearFlorals has, that is harder to explain. It is unclear which time zone(s) Etsy stores order data in. However US time zones are 'earlier' than UTC / GMT so that seems unlikely as an explanation. The Etsy API does not return an actual order date / time just a created and a paid timestamp but they both seem to be in UTC. Sadly, Etsy appears to have major issues with time zone conversions - we often see that on the same order page a sale at 11:30 pm will show as 'today' in one place and 'tomorrow' in another.

[BellaBearFlorals]

Thank you all for your replies and explanations, it only seems to have happened recently but I guess I’ll just have to check my emails more frequently for sales rather than rely on the dashboard notifications.