Former_Member
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Advice and Input Please!

I opened March. Ive been working hard at trying to get everything in order. I seem to randomly get a lot of views, and then it goes dead. I made one sale so far. Any advice? Thanks!
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Re: Advice and Input Please!

Brianna - I think your shop looks pretty good! However, I have a few ideas on why you might not have a lot of views or sales. First, you would be better off with more items. I noticed my views improving as I added more items to my shop. Also, by adding at least 1 or 2 items every week, your shop will show up with new items for people who are following you. 2nd - you have a very specialized product - just bracelets - so it might be a little tougher. You are looking for a very specific customer. Do you also make necklaces, or anklets, or anything else? Might help to diversify a little if possible. Next, I would take advantage of my shop announcement to put in keywords. Your first sentence should contain search words that people will use to look for your shop. I also would not put "Handmade" in the title of most of my items. On Etsy, it is kind of assumed that much of the stuff is handmade. You want to use terms that people are likely to put into a search and really optimize your titles so they contain likely search terms. What I did was do searches for items similar to mine. I then looked at the shops that consistently show up on the 1st couple of pages of my search (try a couple of different search descriptions as everyone will put something in differently) to see how they titled their items and described them. I also did a lot of reading on Etsy forums and teams about SEO, tags, titles, etc.. I think that is key. There is alot of competition on Etsy and if you are not optimizing your titles, tags, etc. people won't even find your shop. If they don't get to your shop then you won't have sales. Overall your shop looks professional and well put together. Most of your photos are good - I would make sure that your 1st photo (the one that shows in the thumbnail) is the best one of your product (there is one where the thumbnail is of the clasp, not the whole bracelet) to draw people in. Your policies look good. You might want to consider adding Canada to your shipping choices. It is very easy to ship to Canada - just need to up the shipping charge by $5 or $6. You won't get tons of extra sales, but why miss any? I have made several sales to Canada and you can still print your shipping label on Etsy - just need to sign the form before putting it on your package. Lastly, make sure you are promoting as much as possible. Like other peoples stuff, create treasuries and promote on Facebook, etc. You aren't likely to get tons of sales from other Etsy shops, but you might get some, and then people who look at their stuff might see your shop under their favorites. It does work. Best of luck to you - I think you are on the right track for sure - just add more items and read up on SEO and I think you will get there. Good luck!
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Former_Member
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Re: Advice and Input Please!

Laura -

Thank you so much! All of your advice makes sense, and I will definitely make some changes! I had not really thought of other jewelry, I can do it, but just love bracelets! I will certainly start some other projects! Again, thanks!
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Re: Advice and Input Please!

Glad to help! You really have a nice shop so far. I think anklets might be something that would be easy to add and would give you another search item to draw in customers looking for something other than bracelets. Plus, just more items should help. Good luck to you!
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