Search Views with Little Sales

Hi I am getting a lot of search views but not sales. I am just wondering if something is wrong with my photos or descriptions. I am asking for someone to look at some of my photos and descriptions and see if I am clear in what I am selling. Thank you in advance!
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Re: Search Views with Little Sales

Hi Annie! I can't find ANYTHING to suggest to improve. Your item descriptions are clear and concise and materials list is appropriatley detailed. But I did notice two things about your reviews. First, you only have two, with 49 sales, so that's not a positive message to potential buyers. BUT the two reviews you have are stellar, so that's great news. Perhaps in your "message to buyers" section when someone purchases an item, you could give a gentle reminder to write a review if they're happy with the product. Most of us sellers know the importance of a great review, but the average customer may not realize they can even write a review! The one review who says the necklace is prettier than in the picture may be your key. When I look at the page showing all your items, they seem not so close-up. But when I click on an item, it definitely POPS with color! I think your pricing is very reasonable, so I don't think you're overpriced. In my business classes, though, I do remember years ago the teachers explaining that sometimes when an item is priced TOO low, customers assume it's low quality. I'm not saying your stuff is low quality! But perhaps do another ETSY jewelry study to make sure you are priced high enough! I would pay more than your prices for your creations.

Good luck with sales!
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Re: Search Views with Little Sales

Thank you so much for the kind words and tips. I really appreciate you taking the time to check out my shop.
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Re: Search Views with Little Sales

Hi Annie,

I do think you'd be better off with a more consistent background for your photos, but most of the photos themselves are decent. Your prices are definitely a bit on the low side. You should be charging something closer to (materials + packaging costs and other overhead + Etsy fees + a reasonable hourly wage for yourself) x2. Try out that calculation and see where it leads you.

Your tags look pretty decent, as do your shop policies and your descriptions.

Add more products!
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Re: Search Views with Little Sales

Annie,

I thought your shop looks good. Photography is bright and clear, and your products are definitely attractive.
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Re: Search Views with Little Sales

Annie,

My suggestion to you is to work on creating a theme for your jewelry. There are so many jewelry shops on Etsy that you really want to focus on standing out from the crowd. Is it whimsy or vintage or ultra modern or magical forest? (just throwing random ideas out there). Also, make sure that anything photographed on white has the same white tone to ensure consistency.

Good luck!
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