I'd like to see more posts on how to make social media work for our niche market. How are team members using Pinterest, Facebook, Twitter, Instagram to attract sales? What's working or not working for them?
I personally have had a lot of success and fun posting content about Scottish, Irish and Welsh culture & history on my business Facebook page. I post about new products - which relates to the content - but try not to inundate people with sales, specials, contests, etc.