Getting your name out there when you haven't already had an online following seems to be very difficult for us. Maybe enlist the help of your friends on Facebook, or others you have met through blogging?
We've been in the local craft show scene for a while now. We started with one, and then made friends with other booths who told us about other shows they attend. It's really a trial & error process to find the right shows for your shop.
Also, check Etsy Local to find some shows in your area. We just recently discovered this, which links to your Etsy shop too.
https://www.etsy.com/local