The Marmalead fitness test numbers simply don't add up, They say the average shop has 158 items, and that each of these items gets an average of 44.6 views per week. That means that according to them, the average shop gets 7,047 views per week. Anyone coming close to that figure? Then they say that the conversion rate is 1.11%. That comes out to 78 sales per week. BUT, in the same stat list they say the average number of sales per year is 311. If the average shop is making 78 sales per week, that number should be 4067 sales. I was hoping to get some real help from Marmalead, but they've lost credibility with me. Anyone from Etsy/Marmalead want to correct me? All numbers as stated on their fitness test page:
https://marmalead.com/blog/category/etsy-shop-fitness-calculator/
