Please Help

[Former_Member]

I've been on etsy for a few months now and only have had one order. I made huge mistakes on that one. I learned a lot from that. I keep listing new merchandise and people will look and ad them to their favorites, but I can't seem to get anymore sales. Please, can someone give me advice on what I'm doing right and wrong?

[Comfyheavenpillows]

you have a great shop and great items.
IMAGES - I think one thing you will need to work on is better pictures. Don't get me wrong, your pictures are fine but I find that images taken on a clear day with a white back ground come out very clear and look the best.
GOOGLE KEYWORDS - native American craft
native American corn doll
native American war club
native Amercian tobacco pipe
native American necklace
native American bracelet

Add these words into googlekeywords and you will get a list of keywords that you need to use on your listings and description.

I think your power word is 'native American' which you need to use. so instead of just ' tobacco pipes' , you need to say native american tobacco pipes.

GETTING FOUND ON ETSY SEARCH
1) Product link : your product link need to have your keywords
WRONG - https://www.etsy.com/listing/130977513/native-american-style-horn-hair-pipe
RIGHT - https://www.etsy.com/listing/130977513/ native-american-bracelet

2) TITLE - needs to have your keywords right at start so your product link will also have it

3) DESCRIPTION - try to keep this unique for each product and make sure you keywords is there at least twice.

SOCIAL MEDIA : get on facebook and pinterest. Try to build a community around those who love and are interested in everything native American.

Let me know if you have any more questions.

[Former_Member]

Hi Anita - what was the difference in the 2 listings? I looked at both and did not see any differences? Thanks so much!

[Comfyheavenpillows]

right:

native-american-bracelet

wrong:
/native-american-style-horn-hair-pipe

the above is actual link , the word bracelet does not appear in the link

[Former_Member]

We actually started our business on fb and all our friends our Native American or have our interest at heart. Thing is, most people don't have money to spend in our circle of friends and family. They all know of our shop, we didn't do well there either. Is it because the Native American style of crafts aren't doing well "not the fad" these day?

[Former_Member]

opps typo... Meant all our friends are Native American.

[Former_Member]

We also need to be careful how we post our crafts, we are Native American, however we do not hold a card. There are laws that protect the Native Americans that sell the crafts. It's hard to get around these things.

[Comfyheavenpillows]

To get sales you need to get 'found' on Etsy search and google search. Go to the Etsy search bar and type native American : a whole bunch or words will drop down

native american
native american jewelry
native american beaded earrings
native american clothing
native american beadwork
native american headdress
native american moccasins
native american art
native american necklace

These are the items people are searching for on Etsy related to you products.

[Comfyheavenpillows]

on google :

[native american]
Low
74,000
74,000

[native american jewelry]
High
6,600
6,600

[native american beaded earrings]
High
480
480

[native american clothing]
Medium
4,400
4,400

[native american beadwork]
Medium
1,300
1,300

[native american headdress]
Medium
2,900
2,900

[native american moccasins]
High
1,000
1,000

[native american art]
Medium
8,100
8,100

[native american necklace]

there are quite a few monthly searches

[Comfyheavenpillows]

while the competition on google is high...you can rank for your keywords easily on Etsy by following the tips I gave you.

[Comfyheavenpillows]

2) ANOTHER IMPORTANT THING : Your bright backgrounds are ruining the beauty of your products and over powering them. Your main image needs to be in natural light , never use a flash. Also take at least one image on a white background in natural light. The best time would be in the mornings between 7-10 am out side your home before the sun gets too strong.

[Comfyheavenpillows]

take a look at this image:
https://www.etsy.com/listing/152815746/navajo-jewelrysterling-silver

[Comfyheavenpillows]

https://www.etsy.com/listing/153458111/vintage-zuni-petite-point-bracelet

[Comfyheavenpillows]

these are the kind of images you need to getting or even a image on a normal white back ground will work. I use a white sheet or a white board. The white board images have been the best so far.