Former_Member
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what does Google Analytics actually do?

and if you think its helpful, how do you install or apply it in your etsy shop?
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Former_Member
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Re: what does Google Analytics actually do?

Hi Elizabeth!

It basically provides in-depth statistics, like an extended version of Etsy's shop stats. I use it for my sites, and I think it's pretty useful.

Go to analytics.google.com and work for there. Once you've set up your site's profile, you should see a page with code and a funny-looking number. Then go back to Etsy, then Shop Settings > Options > Web Analytics. Paste the number/letters into the Web Property ID field, and you're set to go!

You'll have to check your Google Analytics on Google by the way, not Etsy.
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Former_Member
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Re: what does Google Analytics actually do?

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Former_Member
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Re: what does Google Analytics actually do?

Does using in google analytics cost money?
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Former_Member
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Re: what does Google Analytics actually do?

Thank you for this advice. It has proved to be very useful :-)
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Former_Member
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Re: what does Google Analytics actually do?

No, Hadas, Google Analytics is free to use. :)

Oh, you do have to have a Google account set up, but it's pretty easy to set one up if you don't already have an account.
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Former_Member
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Re: what does Google Analytics actually do?

Also one advice from me would be to exclude yourself from the statistics otherwise it is a little confusing, at least it was for me.
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Former_Member
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Re: what does Google Analytics actually do?

Thanks Alicia. Very useful for me.
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Re: what does Google Analytics actually do?

How do you exclude yourself?
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Former_Member
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Re: what does Google Analytics actually do?

There are two ways:

-by IP address(if you don't have a dynamic address)
-by creating a cookie that excludes you from the analytics

I used the first way.
Here it is written how to do it in the GA help:
http://support.google.com/analytics/bin/answer.py?hl=en&answer=1034840

And I found these posts on the second way of doing it:
http://www.etsy.com/forums_thread.php?thread_id=5989513&page=33
http://cutroni.com/blog/2006/07/11/count-me-out/
http://www.lunametrics.com/blog/2006/07/12/removing-yourself-from-the-data-part-ii-ga/
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Former_Member
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Re: what does Google Analytics actually do?

thx everyone! ill try it !
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