Would love some feedback

Hi There: I am relatively new to Etsy - opened my shop in August. I would love some feedback on my shop: photos, descriptions, titles, etc. I have had 3 sales to date and am working on some other Memory Boxes to add to my shop.
Some days I have lots of views, and others (like yesterday) had only one. Can be very frustrating!!

Thanks so much for your thoughts
Nancy
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Re: Would love some feedback

Hi

I opened in August too so we have that in common to start :).

Your products are so cute and ideal for the holiday season. The only thing I'd say is your photos need to be a bit more engaging. What I mean by that is maybe use an 'in use' shot as your main image.

This will add context to your product. If you're in a search with 1000s of other sellers, you may get overlooked on this basis. If the customer can see what these boxes are useful for and how they can be used, this will help plant a seed and leave the customer asking themselves, hmmm that's a great idea!

Do you have a FB and Twitter account? I hear this all the time and I'm sure you have but it's helped grow my business and created brand awareness for my shop. It's also helped my google search as I'm getting traffic from people clicking on results found in organic searches.

I also did a coupon last month and that paid off. I did 20%, posted it EVRYWHERE, followed lots of coupon sites on twitter so they picked up my coupon. I read somewhere that customers google the words 'coupon codes' to see what's on offer before they come on to Etsy to shop to see if there are any offers applicable. Etsysaver and retailmenot.com are great sites for this.

I had 4 sales in one day last week so I'm feeling confident my time investment is paying off.

Hope this helps

Natalie
SPS

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Re: Would love some feedback

I agree with SweetPeaSunday about how cute your boxes are! I also agree about her comment with regard to your photos. Photography was one of my biggest challenges when I first started trying to capture the essence of my items on "film".

In addition to some 'in use' photos, try getting playful with angles in your shots. It adds motion and drama to the image, which will engage viewers. It looks like you're starting with the orange hexagon box, you have the lid tipped off etc.

Lighting is a huge part of product photography. I am fortunate to have a carpenter boyfriend who created a large lightbox that helps filter light for photographs. You may consider investing in one. Controlling the light is key!

If you haven't already, take a look at the Etsy start-up manual. There are some amazing articles about product photography that really helped me to figure out what I could do to improve my photos. After reading those articles and my camera's user manual I was able to come a long way with my product photography. I know I still have more to do but I'm getting there.

Your product descriptions are very engaging! Kudos on those! My only suggestion would be to add some dimensions. I only looked at a couple descriptions but dimensions didn't jump out at me. Perhaps in the first line where you're saying "This bridal box" you could add the dimensions, "This 3"x4"x5" bridal box". Working them into the engaging text is always better than just listing them, I think.

I've only had one sale so far since a month ago when I set up my shop. I'm working to get the word out and build my brand and presence. You're off to an amazing start!

Stay engaged with other uses too. I see a huge jump in my shop stats and view when I do things like make comments on treasuries, favorite items and shops, add people to my circle etc. Like any business it's about building relationships.

Hope this is helpful.
Kat
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Re: Would love some feedback

I just went back and looked at more of your listings and apparently I peeked at the only one that didn't have dimensions! Sorry about that!
Kat
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Re: Would love some feedback

Ladies, Thanks so much for your comments. Yes, I think the photos of my Memory Boxes could be much better. I love the idea of taking photos of the boxes "in use". Will have to get a few "props" that I can use to add some additional interest to the boxes. Also, the idea of different angles is great too!

Thanks again!
Nancy
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Former_Member
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Re: Would love some feedback

Hi Nancy! Your boxes are lovely!! I struggled with photo's for a long time! Still working on it. Many people helped me so I will share with you what they all said..example..
http://www.etsy.com/listing/82607051/wedding-memory-box-white-silver-grey

Take a pic of this farther away,I would keep it very simple, I like to leave out backrounds, nothing else to disturb your pretty box..

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Former_Member
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Re: Would love some feedback

I use picnic to crisp my photo's and remove backrounds..it's free..and works very good. picnic.com

Also, join teams they really help support one another.

Your boxes are wonderful, get the word out..promote,promote,promote!!
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