Things are tough when your category has 2,000,000 items, and you have 40.
You must do everything possible to give yourself a chance to be found. I dont see that in threads compalining about low views.
And, it isnt that hard, nor does it take much time to have good tags and titles. Ignore all that constant "tweaking" noise you read about. Do it right the first time, and you can spend the tweaking time making things.
I have learned the following from the Queen of SEO:
1.Your title is not the name of your item. It is a 70 character string whose goal is to get your item found by etsy search.
2. If you cant tell exactly what the item is by reading your tags, your tags stink. Those words are what people search on. If I had a dime for every purple necklace that had neither purple nor necklace in the tags, I would have a lot of dimes.
3. Words in your title must show up in your tags. If Blue scarf is in your title, blue scarf needs to be in your tags.
4. Use as many of the 20 characters in your tags as possible. Blue scarf as one tag is better than blue, then scarf as two tags.
5.Read about SEO at cindys seo group. she is very wise.
http://www.etsy.com/teams/10713/cindylouwho-team/discuss/10196168/
the end