Etsy is definately easier to navigate, list product and learn how to sell. The support is unlimited for new sellers or us less "techie" people.
I've had my own website Patsyspetals.com for years, but did not know how to use it until I got some help. If you are thinking about doing your own website be sure you know how to use it or can afford someone to create it for you.
Mine needs work, and I get few sales from it, since I don't do enough maintenance on it. However, using Etsy, I learned a lot, including just how to use a computer, and still hope to make it worth while.
About getting a website, research cost first. If you are getting sales from Etsy I would build on that first.