What is wrong??!! 3 sales in one year?

Hi everybody!
I need a shop critique bad and some insight as to why I have had only 3 sales (and one return!!) in the year I have had my shop.

Any feedback or suggestions would be so helpful!

Have a great evening!
Ayla
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Former_Member
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Re: What is wrong??!! 3 sales in one year?

Hi Ayla,
you really should consider adding more items. It's like the lottery. The more items the more chances of being found.

These links will help greatly!

http://www.etsy.com/blog/en/2012/the-etsy-seller-handbook-all-our-how-tos-about-selling/

http://www.etsy.com/blog/en/2012/how-to-get-found-in-search/?ref=fp_blog_title

Best wishes!
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Re: What is wrong??!! 3 sales in one year?

Thanks for the suggestion Halyssa!
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Former_Member
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Re: What is wrong??!! 3 sales in one year?

The more items you post, the better your shop will look. People have this (unintentional) habit of leaving someone's shop as soon as they see only a small handful of listings but if you have say 20+ they will stay longer. It takes time to post them though. Unless you are open to dedicating 20+ hours a week, posting things.
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Former_Member
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Re: What is wrong??!! 3 sales in one year?

Your banner is wonderful. Your items are very cool. I think you could really do well. The blond woman in the pictures is beautiful and a great model. Is that you?

If I had a suggestion it would be to dress your model in something very simple like a white or an aqua (like your banner) colored tank top and retake the pictures. I think the more simple the outfit the more your jewelry would pop and the shop would look more connected or uniform.
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Re: What is wrong??!! 3 sales in one year?

I love the photos of the feather necklaces against the white backdrop. If you added more of that sort of thing, I think you would pop in searches and show up in more treasuries. Very cool shop, by the way! I've come across your reconstructed Western shirt before and thought it was a cool idea with a nice first photo. Maybe some more angles on the model?
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Re: What is wrong??!! 3 sales in one year?

You need more items....

I would like to say, 3 sales among 21 items, that's not bad.
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Re: What is wrong??!! 3 sales in one year?

I agree with the others on here, you just need more items so it's easier for people to find you.
I do have to add, your photos & items are G.O.R.G.E.O.U.S!!
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Re: What is wrong??!! 3 sales in one year?

Your shop looks great!
Not that I have many sales, but...
My suggestion: Make some changes in your titles:
The ANAIS Blouse - Recycled Silk Blouse with Neck Ties - Made to Order
I think it should start with: Silk Blouse, Green or: Green Silk Blouse and then the rest of it.
The title: Cobalt Blue Leather Feather Necklace made with Recycled Leather & Floral Silk
Should start with: Blue Leather Necklace, or Blue Feather Necklace.

The most important words that describe your item, like necklace or blouse, should be the first 3 words, or you won't be found in searches

Added you to my favorites :-)

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Former_Member
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Re: What is wrong??!! 3 sales in one year?

You have a very pretty shop with a lot of lovely items but I do agree that you need to add to your inventory.
People do need more variety, it is a psychological thing though.

Also might i suggest different price points, is it possible to have items in a lower price bracket - I am not suggesting that any of your items are over priced they are fine but I do think by being able to have a variety of prices you may very well be able to market to those on a budget as well as those who are typically an impulse buyer.
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Former_Member
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Re: What is wrong??!! 3 sales in one year?

I have to agree with Lindsay here. You have a lovely shop but I couldn't afford anything there. If there is any way to cater to some lower priced items, that would probably help.
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Re: What is wrong??!! 3 sales in one year?

I love your items and your photographs.
Your titles are not optimized for searches though, make sure to have the important words that people are likely to search for in the first 3 words, which are given more weight in searches. Good luck !
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Re: What is wrong??!! 3 sales in one year?

Oups, I just saw a typo in one of your listings: the blue agate says "chocker" instead of "choker" in the title. That doesn't help being found in searches !
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Former_Member
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Re: What is wrong??!! 3 sales in one year?

http://www.etsy.com/listing/75243593/recycled-cashmere-or-merino-silk-the

Hi Ayla, I love this item but it's the photography which really catches my eye, it's perfect (for me). I would try and make your listing photographs more consistent by re-doing them if you can, and of course everyone says to just list more. I am new and have had no sales yet so can't talk but am trying all the advice I've been given to build up my shop. Good luck!
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Re: What is wrong??!! 3 sales in one year?

Thank you everyone for taking the time to post your thoughts and suggestion!
I wood up to all this great advice this morning!

Thank you!
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