WWYD??

[Former_Member]

I wanted to come to the experts. If you had an established shop that featured bath & body products, but you recently started making personalized gifts, ie. wine glasses, coasters w/vinyl, etc.

Would you combine both products into 1 shop or open a completely separate shop?

Thanks in advance

[Former_Member]

I have three shops and find that having separate shops works out better for marketing and branding and even SEO. The target market for the bath and body products might be different than the target market for the personalized gifts. Having separate shops means you can SEO and promote to the target market of each shop,

You could start out with everything in one shop and see how that works out for you before opening a second shop.

[Former_Member]

Thanks so much Mary, yes I am going towards just opening a separate shop. I had someone else that doesn't sell give me advice lol, go figure.