Shop Phamplets?

How many of you have a shop pamphlet and do you have a specifc template, or format you stick too?

I was thinking of making a shop pamphlet for customers and craft shows of my shop and what specific items I specialize in... but not sure if it's really worth it.?
Or if it is, what is the most important key item and/or information that should be in it? What is the key thing that attracts the buyer to come back, or to inform new possible buyers.
It would be great to know any thoughts!
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Former_Member
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Re: Shop Phamplets?

I have often wondered the same thing.
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Former_Member
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Re: Shop Phamplets?

Hm... it sounds like a good idea at first, but then I think about what I do with pamphlets like that. I look at them, but then they get either thrown away or filed away, and I forget about them. A better idea - have a sign up sheet for a monthly newsletter and encourage those who stop at your booth to sign up. That way each month they'll get a newsletter in their email showing your products, news, etc. to keep you fresh in their minds! Plus you can save the printing costs ;)
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Former_Member
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Re: Shop Phamplets?

Clear and easy to read contact info - possibly more than once through the pamphlet. Photos of products with size and brief description of materials used. Turn around time for creation of product and mailing to customer AND required time needed for custom orders - ie. wedding invitations would need to be ordered ...... weeks ahead of mailing. Those are just a few of my immediate thoughts:)
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Former_Member
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Re: Shop Phamplets?

How do you set up a newsletter subscription?
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Former_Member
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Re: Shop Phamplets?

I would love some, I have cards, but I would love pamphlets to put out at our local market
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Former_Member
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Re: Shop Phamplets?

I have a pamphlet I use for special discounts and a second one I use for the home shows I do. Both seems to work well. I do not put them on the table, I hand them to specific people I am talking to. I went through too many and saw most in the garbage at the shows I was at. Just can not afford to keep printing and have them discarded.
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Former_Member
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Re: Shop Phamplets?

Stephanie, I use mail chimp for sending out newsletters. It's pretty easy to use! I include the link t sign up for the newsletter on my blog as well and other places, to get more subscribers.
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