Hi Abby,
I guess I'll have a go at it! I'd love some feedback too!
I just have to apologies ahead of time for rambling! I write a lot!
Right now treasuries have gone from Halloween oriented straight to winter holidays. To get into more treasuries, maybe you can consider taking new images with holiday oriented props so that you'll be in treasuries more often, and it'll catch the eyes of holiday shoppers more? Use reds, candy canes, acorns, etc etc. I love your images where you use book pages as the background, so maybe focus on that background. You're definitely off to a great start with how you're photographing your jewelry.
If you aren't making treasuries yet and have the time to join a team or two, I'd definitely go for that. Joining treasury making teams really helped to increase my page views. I'm going to send you an invitation to mine if you want to join, I'd love to have you on it.
I'd also suggest having more merchandise. I've found the more listings you have the more chances you have for people to find you on Etsy. Especially during the holidays, I think people like having options.
I would consider working on your shipping prices. Lower those to how much you're really spending on shipping supplies and actual shipping, and add the difference to the actual price of the piece. As someone who knows shipping prices, $6.50 for a a piece that weighs probably less than 3 ounces packaged is a little excessive and might shy away international buyers.
i think buyers rather pay more for a product than shipping.
I would definitely look into jewelry trends right now as well. The following are in season right now: gold pieces, stones, quartz pieces, geometric pieces (which you do have some of). Invest on sterling silver or 14k chain, good rocks, and settings, and you'll be able to make pieces that you can price at more than you're charging right now.
My favorite pieces from you are your small beaded necklaces, they're super cute and the geometry is in style, I would make that your niche and make a lot of similar pieces and raise their pricing.
Take a look at the following necklace that reminds me of your green beaded necklace. It's one of my favorites. It's priced 3x as much as yours is.
http://www.etsy.com/listing/75947581/triangle-beadwork-and-webbed-chainsDon't be afraid to charge more for your jewelry. Take a look at what other's charge for similar jewelry. Low pricing can actually be a turn off for buyers. I would at least double your prices. If you feel like they're not worth that much, make more intricate designs until you feel comfortable charging at that level.
Your work looks very clean cut, which I love, so just keep working at it and don't give up! You have good work! and you're off to a great start!
Hope this has helped!!!
Best,
Sandra :] <3
