I like the comparison that Sonja made with our shops here on Etsy and other retail environments. It's so true! Certain days of the week, times of the day, or times of the year are totally dead in brick and mortar retail. Even though we're lucky to have an online platform to reach multiple time zones and all over the world, I can understand why there would still be dead times here on Etsy. They're never easy on the seller's psyche, though!