Former_Member
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NEED HELP!

Hi, I opened an Etsy store November 2014 and made some sales. Now sales are non-existent. Maybe it is my pictures...I don't know. I need feedback and critique. My shop is at https://www.etsy.com/shop/B4ACrochetDesigns

Any input is appreciated!


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7 Replies

Re: NEED HELP!

Hi Tanischa!!

If you got some sales at the beginning, you can surely make some more now. Try promoting on social media :)

Also, I would take new pictures. At first, your shop looks very dark because of this. Try using a lighter background to make the products stand out.

Hope that helps! :)
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Former_Member
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Re: NEED HELP!

Thank you Mary!
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Re: NEED HELP!

No problem! ^^
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Former_Member
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Re: NEED HELP!

I agree, a brighter shop would make your work seem more vibrant and special. I recently tried to switch my backgrounds from white to darker but white just seems to help things pop. The sellers handbook has some great tips for photography. (I personally struggle with it quite a bit. I'm learning some Photoshop now, boy does it help!)
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Former_Member
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Re: NEED HELP!

I would go through the seller's handbook if I were you, you can find much good advice there :)
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Former_Member
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Re: NEED HELP!

Better pics might be good, for e.g.:
- consistent colour of background, middle-tone colour suited for bright or dark items as well
- no distractions, meaning no shiny parts, no ruffles in the background - your item is in focus
- larger space between the item and the background make the items pop
- always the same angles in the main page (from left above, front directly, whatever), that also shows consistency
- better light! Choose the room with the best light and shoot there, daylight is always the best
- most important: use models! Wearing a hat includes the hair, glases. How does that look like? Takea pic of a friend, or even of yourself. My first pics were alll me and my friends, now it is the daughter of my friend. My new collection I shot completely myself, with a selfmade backdrop. But you don't need a DSLR, (I did not have one for my shots here www.etsy.com/shop/EsozaFashion) even a goos smartphone would do. Perhaps shooting outdoors would be nice, your items remind me of holiday. Create that mood!
But hey, your sales are good so far, keep going!
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StuckOnSilver
Inspiration Seeker

Re: NEED HELP!

Hi, Tanischa, beautiful work!

Above advice is excellent. Also make sure you have four featured items, use all the photos available if possible, and add more wonderful hats... Good luck!

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