Hi Amelia!
What a sweet shop you have! Cute bears and lovely soap!
As someone mentioned above about convertion from inches to cm, if you find it easier then why not put one photo of where you hold the bear in your hand, so from that view people can compare how big the bear actually is. The measurments do very little to myself actually.
As for the soap - myself being vegan and not seeing any ingredients on your description is a big turn off. It makes me thing you (might) use some dodgy materials, and as someone else mentioned, people buying handmade soaps mostly look out for those that are organic and contain natural ingredients. Seeing that you have nothing mentioned about it, I would click away from your shop in an instant. Check out the other soap sellers, some of them are very open and honest, even if that means showing all the ingredients and even those that are a little bit artificial (colourants etc).
I personally avoid bright coloured soaps as I know they contain colorants and if I buy HANDMADE soap, I expect it to be much better quality than the one available on high street. Your soaps are lovely, the photos are good but try adding more specific info on what's IN the soaps.
Also, if you have a good ingredient, you can mention what benefit it gives to the skin... It makes me think that this seller really knows what he/she is doing! Hope this helps and good luck!
