How to get Facebook fans

[Former_Member]

Does anyone have any good suggestions for how to get Facebook followers that are truly interested in your shop as opposed to "liking" you for a like back? I have the link on my Etsy page and rarely get new followers. I even have a promotion for a discount offered to all new FB followers.

Thankfully my real life friends are indulgent of my shop updates since that is who most of my fans are!

[Former_Member]

A lot of people do the Facebook groups here and like each other back, but I don't bother with those because those are rarely the people I'm looking for. They've never purchased anything so I don't bother; they're not my target.

Do you have an online presence anywhere? Put your FB link everywhere you go online. Start with your own personal FB friends; invite them to like your page and share it with your friends (if you want to offer an incentive, go for it). Put your FB link in your "message from seller" after a customer purchases from you. Put it on your business card and include it in your packages. If you're a member of any online forums, put your link in your signature.

Find out who your target customer is, figure out where your target customer hangs out online, and (tactfully) invite them to like your page and check out your shop.

[Former_Member]

You should add your FB link to your "Message to Buyers" and include a message along the lines of LIKE us to receive offers and special discounts. Otherwise there are the FB ladders and paying for adds for people to LIKE your page.

[Former_Member]

Great idea to add your FB link to the 'message to buyers'. I will have to do that! My facebook page has grown slowly. I am almost at 250 likes and I'm okay with that. I hope most of the people are there because they like my products, although recently a few seem to be there so I will like their page as well. I'm okay with some of that too - I can see what other etsy sellers are doing on their FB page and maybe get some ideas.

I do have a link to my facebook site on my business cards that I send with every purchase.

[kasumovicART]

My facebook page likers are mostly my friends, and their friends, and I hope i'll get a lot of new ones. One of my problem is language, so I write both in english and my home language, since most of my followers are local

[Former_Member]

Most of my Facebook likes came from facebook advertising. I usually run a feed ad for a few days and get tons of likes and have gotten many sales that way. You can chose how much to spend and your targeted audience. I like the feed ads rather than the sidebar ones, they get noticed more.

[Former_Member]

Myla - I also include my FB link on my paypal shipping invoice as well. It's another way for more exposure.