April was a great month for me in terms of orders by there was a definite drop off in May - however my views are way up so I am definitely reflecting on what I am doing differently to try and strike a balance.
But it's apples and oranges, my traffic/sales don't necessarily reflect trends in shopping on Etsy, just my store experience. Keep plugging away at it, every time I feel frustrated I make an honest list of what more I could do to improve and start actioning changes to see if it makes a difference. Hope it picks up!