I am finding that the more general they are, the more often you'll get CUSTOMERS to like them. I have come to realize that using things like "crocheter" or "etsyseller" just attracks other sellers. You want to reach people who will actually BUY your product. It is wonderful to have a community of sellers around you, however, the main goal is reaching new customers.
Therefore, I use things like:
#fashion #winter #spring #springcolors #haveagoodday #goodmorning #itsfriday #tgif #picoftheday #instafam
I suggest things like that. Think like a personal account. What hashtags would you look at as a personal account?