The Holiday Season - Training, Promotion, Tips and More!

[NaturelMistik]

Thought I would create a thread specifically for 'the most wonderful time of the year'. I will post information on how to prepare for the season, tips, and more (reminder - this is not a thread for promoting your specific items). This will be an ongoing thread for each successive holiday season. Let the games begin!

[NaturelMistik]

Jason over at Etsy-preneurship has kicked off the holiday season:

http://etsy-preneurship.com/jasons-suggested-holiday-etsy-promos-free-paid/

You have to be a Thrive member to watch the video, but his information is usually very good. Just a thought if you were considering joining.

Also, Etsy is hosting their Holiday Boot Camp again this year (it's free!). It begins on September 22nd - sign up:

https://www.etsy.com/emails/seminars

[NaturelMistik]

I deleted the above post because it had the wrong sign-up information.

From the Handmadeology folks:

FREE LIVE WEBINAR with Chai Dutt and Tim Adam
Holiday Marketing Bootcamp Series
Store Quality and Live Evaluations

Register here:

https://meylah.leadpages.co/holiday-marketing-bootcamp-series-store/

[NaturelMistik]

From the Seller Handbook: How To Set (And Reach) Your Holiday Goals:

https://www.etsy.com/seller-handbook/article/how-to-set-and-reach-your-holiday-goals/30402551888



Don't forget about the Etsy Holiday Boot Camp! It starts on September 22nd, and runs for 4 weeks:

https://www.etsy.com/emails/courses



And from the Etsy Labs (no preregistration required):

Subject: Make the Most of the Season: Holiday Prep
When: Monday, September 28 at 11:30 a.m. ET
Where: http://etsy.me/labs928
Who: Seller Education and YOU!

[NaturelMistik]

From Lisa Jacobs at Marketing Creativity:

http://www.marketyourcreativity.com/2015/09/prep-your-business-for-busy-season/

[NaturelMistik]

From the Seller Handbook: A Holiday Checklist for Your Etsy Shop:

https://www.etsy.com/seller-handbook/article/a-holiday-checklist-for-your-etsy-shop/30953650830

[NaturelMistik]

Subject: Open Q&A for Winter Holiday Conundrums
When: Monday, October 12 at 11:30 a.m. US ET
Where: http://etsy.me/labs1012
Who: Seller Education and YOU!

With the busy selling season comes challenges that you may not usually face. Etsy sellers new and experienced alike often find themselves struggling with all kinds of winter holiday hurdles, from keeping up with an influx of sales, getting items gift-ready, and dealing with shipping mishaps. That’s why we’re hosting an open Q&A session in the Online Labs (http://etsy.me/labs1012) on Monday, October 12 at 11:30 a.m. US ET. We’ll tackle your questions in order to help you feel less stressed and more ready to seize the season.

[NaturelMistik]

From the Flourish and Thrive Academy folks - How to Rock Your Holiday Marketing Plan:

http://www.flourishthriveacademy.com/2015/07/21/how-to-rock-your-holiday-marketing-plan-made-simple/

[NaturelMistik]

2015 Holiday Merchandising Guide:

https://www.etsy.com/seller-handbook/article/2015-holiday-merchandising-guide/31216429113

[NaturelMistik]

Just a gentle reminder that this thread is for tips on promoting your shop during the holidays, not promotion. Feel free to promote your items on the New Listings thread:

https://www.etsy.com/teams/19615/divination-tool-artisans/discuss/15007454/page/9?ref=team_page

Share your coupon codes and sales here:

https://www.etsy.com/teams/19615/divination-tool-artisans/discuss/15315624/?ref=team_page

Thank you!!

[NaturelMistik]

How to Take Part in Etsy’s Holiday Campaign:

https://www.etsy.com/seller-handbook/article/how-to-take-part-in-etsys-holiday/34206316320

[NaturelMistik]

Dang it! I missed posting this last week, which means you might have missed out on the first webinar. Sign up NOW to watch the second one Thursday (tomorrow) at 9:00pm EST!

http://www.handmadeology.com/webinar/

[NaturelMistik]

Holiday Time Management Tips:

https://www.etsy.com/seller-handbook/article/holiday-time-management-tips/34966035318

[NaturelMistik]

Here is the entire 2015 Holiday Boot Camp series, in case you missed a few or did not subscribe:

HBC W1 E1 Self-evaluation and goal setting: http://etsy.me/1Nc9nlG
HBC W1 E2 Merchandise: http://etsy.me/1MFSCVy
HBC W2 E3 SEO: http://etsy.me/1Pksxu1
HBC W2 E4 Planning for success: http://etsy.me/1MFSN3a
HBC W3 E5 Photos: http://etsy.me/1Wxjoij
HBC W3 E6 Shipping: http://etsy.me/1Q9Wpdo
HBC W4 E7 Social media: http://etsy.me/1P8bBbJ
HBC W4 E8 Customer reviews: http://etsy.me/1MfJSn7

Note: These are tailored for US based sellers. Convo me if you are outside the US and I will get the alternates for lessons 6 and 3.

[NaturelMistik]

Putting On a Holiday Promotion:

https://www.etsy.com/seller-handbook/article/putting-on-a-holiday-promotion/22784154803


How to Lure (and Ship to) Last-Minute Holiday Shoppers:

https://www.etsy.com/seller-handbook/article/how-to-lure-and-ship-to-last-minute/22711956601

[NaturelMistik]

From Kim Garst: 50 Marketing Tips to Rock Your Holiday Sales!

http://kimgarst.com/50-marketing-tips-to-rock-your-holiday-sales

[NaturelMistik]

Just started this thread in the Promos section of the forums:

https://www.etsy.com/teams/21915/promos/discuss/17156346/

Go fill it up with your wonderful goods! :-)

[NaturelMistik]

How to Solve 5 Holiday Shop Emergencies

https://www.etsy.com/seller-handbook/article/how-to-solve-5-holiday-shop-emergencies/22814779511

[NaturelMistik]

************* The 2015 Holiday Season is now closed *************

This thread will be updated once the 2016 holiday season begins!

[NaturelMistik]

Let the games begin! Time to start prepping for the 2016 holiday season ...

https://www.etsy.com/seller-handbook/article/2016-holiday-merchandising-guide/47673969280

[NaturelMistik]

How to Make Your Items More Giftable for the Holidays

https://www.etsy.com/seller-handbook/article/how-to-make-your-items-more-giftable-for/49138531071

[NaturelMistik]

The Etsy Holiday Boot Camp Kicks Off October 3!

The holiday season brings shoppers in record numbers to Etsy every year. Subscribe to Etsy's annual, free email course designed to help you optimize your shop to take advantage of this yearly influx of potential buyers.

What to expect:

• Holiday selling tips delivered right to your inbox
• Strategies for promoting your shop
• Important dates and deadlines for sellers worldwide
• Tools to help you set goals and prioritize
• Best practices for shipping
• Tips for getting found in search
• Advice on making your products stand out to holiday shoppers

Sign up here: https://www.etsy.com/emails/courses

[NaturelMistik]

A Holiday Checklist for Your Etsy Shop

Start preparing your shop for the holiday rush with this handy to-do list that includes important seasonal dates and time management tips.

https://www.etsy.com/seller-handbook/article/a-holiday-checklist-for-your-etsy-shop/30953650830

[NaturelMistik]

The MailChimp 2016 Holiday Tips:

http://mailchimp.com/holiday-tips

There are clickable links in each section. I highly recommend MailChimp if you do not currently have an email marketing service.

MailChimp also has an automated holiday email series filled with insights and best practices to help you get the most out of your holiday marketing, including a collection of special tips for Facebook, Twitter, Google, Magento, WooCommerce, Shopify, and BigCommerce (you choose which platforms you want information from). Sign up here:

http://mailchimp.com/holiday-tips/tip-sign-up

[NaturelMistik]

5 Ways to Optimize Your Etsy Shop’s Keywords for the Holidays

https://www.etsy.com/seller-handbook/article/5-ways-to-optimize-your-etsy-shops/48045631964