I'm trying to decide something in my shop and I'd love y'all's opinons on the matter.
A couple of times now, I've had customers purchase several items from my shop (yay!), but they accidentally purchased a mixture of printed 8x10s and printable PDFs. People typically like one or the other and, sure enough, when I asked them they had meant to purchase the printed versions (where I print and ship to them).
So here's my problem - I'm trying to figure out how to better organize my shop. Right now, I have the word 'PRINTABLE' as the first word in my headlines for all my printable items, but that's clearly not cutting it. So should I:
1. Create a listing that says "Purchase the printable version of any of my 8x10s", make it a featured listing (so that it's always at the top of my shop), and then just have them tell me in the Notes to Seller Section which print they want
Pros - less listing fees, less duplicate content
Cons - might get confusing, would have to give each print a "code" or something, to avoid confusing (I have TWO giving tree prints, for example)
OR
2. Just create duplicates of every item for sale and do a graphic over the main listing picture that says PRINTABLE. In the headline, too, but in the picture, just in case someone doesn't read the fine print, so to speak.
Pros - Lots of listings...doesn't Etsy like that?
Cons - lots of listing fees; duplicate content?
What do you guys think?