Views to Sales Conversion - Want to know yours?

[#1]

Knowing how many views you need to make a sale can really help you to understand your business better and what is required by way of marketing.

For example, if you know that you need 30 views to make 1 sale, this is a high conversion rate and means that you don't need a whole load of traffic to achieve sales. It also means that you clearly have a product people want or need.

If on the other hand, you need 500 views to make 1 sale, this is a low conversion rate. This could mean that there are issues with your shop that need addressing like photography, pricing etc., that you are not selling something people want or need or simply that you have a high end market product.

Knowing this conversion rate can really help you and this is why I am offering to give you this for free. If you want to know what your conversion rate is, just post here and I will let you know in this thread.

Figures will be based on the entire duration your shop has been open.

[parsi]

I'd like to know my conversion rate. Thank you so much!

[EarthChildArt]

Geez, that's pretty high! A little discouraging actually, but it's good to know. Thank you!

[Personalizedsite]

I would like to know my conversion rate. Thanks

[EraAntiquesandFinds]

I am very new to Etsy, but I would love to know my conversion rate. I haven't had any sales yet. Maybe this will help.
Thank You

[CSavelsCollectibles]

@parsi 1 to 763

[CSavelsCollectibles]

@Personalizedsite 1 to 75

@EraAntiquesandFinds I cannot give you a sales to views conversion rate if you've had no sales. Ask again when you've made a sale. :-)

[EraAntiquesandFinds]

Told you I was new. I really have a lot to learn and understand. Thanks for your response anyway. Here's hoping I get some sales real soon.

[tjCervantesArt]

I would love to know the formula to figure this out as well, It is a mystery to me. I do know that my sales has picked up this year, that's all I know

[tjCervantesArt]

I was reading some of the posts. How did you get your tool? Is it free?

[CSavelsCollectibles]

@terry, all you have to do is divide your total views by your total sales. It's quite simple. :-)

[tjCervantesArt]

@Eureka Yes, after I thought about it I went and looked at my total views to my total sales in the last twelve months in Etsy stats and my conversion rate was 590/1 . Now I saw in one of the posts that 750/1 is average, so does this make me a little better? Do I count shop views?

[tjCervantesArt]

@EurekaGuides, do you ever sleep? lol thanks!!!

[CathySavelsArt]

@terry, This is Eureka writing from my paintings shop. :-) I don't sleep that much but I am quite organised so can fit quite a lot into my day. lol

Where did you see that 750 was average? That relatively low, ie too many views are needed and there could be issues with the shop at that level. I would expect to see this also for stores with high prices. Adding more products could see you make more sales.

You should count your total views, so item views and shop views. 590 for your type of products is not too bad at all

[tjCervantesArt]

Thanks Cathy!

[Former_Member]

I would also love to know mine. thanks!

[MmeBsBoutique]

Would like to know mine too, please! Definitely room for improvement.

[CSavelsCollectibles]

@littleserah 1 to 252

@MmeBsBoutique 1 to 347

[Former_Member]

Can i know mine please? And would like to know how to calculate it by myself! Thank you!

I started to list again new items the past 25th June 2013 (i opened my shop long time ago but never pay so much atention to it, now i take it seriously ...eheheh!), and since then I only have 31 sales, can you please calculate it with this info?

Thank you!

[LaceFancy]

I would like to know mine, thanks!!!

[CathySavelsArt]

@petitesalu 1 to 50 - It is total views divided by total sales

@artsgifts 1 to 123

[LaceFancy]

thank you so much Cathy! your shop is beautiful! :)
so my items are not so much needed by the number ? :$

[CathySavelsArt]

@artsgifts, thanks so much. I think your conversion rate is relatively low so this shows that your converting a good amount of views into sales. I'm sure you could improve on it but you're doing very well.

[GadegaardDesign]

I would also like to know:-) always appreciate tools to improve:-)
Thanks:-)

[Former_Member]

i would like to know . Thank you in advance... :)

[CSavelsCollectibles]

@gadegaarddesign 1 to 356

@DewdropsLuxeStyle 1 to 134