did you follow the instructions to get the number and give that number to etsy?
If so then you go to google analytics and it shows you stats like which countries visit your page most often, where your traffic comes from etc.
if not go to google analytics, add a new profile, type in your website, they should give you a number/code thingy, go to etsy, your account, shop settings, web analytics, apply the code and do what I said up above.
