FidosFlowers
Community Manager
Community Manager

New Google label will help buyers discover Etsy shops

Just in time for the holiday rush, Google is adding a brand new Small Business label to Google Shopping. We’re currently testing this label with a small group of sellers to see if it makes it easier for shoppers to discover and support small business owners like you.

If you’re part of Offsite Ads and you ship to the United States, your listings may be eligible to appear in searches using the label, while we test this feature. Bonus: You won’t pay an Offsite Ads fee on sales you make from the free product listing ads that are shown in filtered searches. That means your listings could get more visibility on Google, at no additional cost to you!

Want your listings to appear in Small Business searches on Google? Make sure you’re opted in to Offsite Ads. You can learn more about how Offsite Ads work in Etsy’s Help Center

A few more important details: 

  • Google is testing out this label during the holiday season–we’ll share an update here if their plans change. 
  • Learn more about the new Small Business filter on Google’s blog The Keyword
  • Offsite Ads fees still apply if you make a sale from paid placements on Google. Learn more about Offsite Ads fees in Etsy’s Help Center

 

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