Maybe this for Etsy Shop Owners?
Think more as the Shop as the Shop's Website which is located in the Etsy Online Shopping Mall . . .
Etsy wants sales and from any seller.
Shop Owners want sales and from their listings.
FIRSTORDER 10% Off Coupon Code
REPEATORDER 10% Off Coupon Code
Opt-In Monthly Shop Updates Email
Look continuously for ways to "Cross Sell" more products
Make Shop Enjoyable to Shop at for Shoppers and work in descriptions little special tips here and there.
Make 1st Listing Photo the Best It Can BE!
Apply "How to Win Friends and Influence People" principles.
Make products at least a little unique.
Simple, Brief, & Clear.
Have fun in you work so it shows through in what you do best!