Etsy Insights: Quick Tips for Getting Featured by Etsy Marketing
Hi everyone!
I’m Mary from Etsy’s Merchandising team. From Editor’s Picks and seasonal gift guides to trend roundups, emails, and even larger marketing moments like TV ads, our team is always looking to spotlight the special items you’re creating and curating—and help amplify the meaningful stories behind them. Here are my top tips to catch the attention of the teams behind those features:
1. Make it easy to discover you
We search on Etsy like every other buyer. So your keywords are super important—make sure they represent all the core aspects of your items. Choose straightforward, descriptive titles that contain the most important words at the beginning and avoid any vague terms or words that could be misinterpreted. Use all the 13 tags available, including a couple of relevant long tail ones, and make sure your description is accurate and answers any question shoppers might have about your item.
Bonus tip: Ask a friend what they would type in the search bar to find your item—this might give you a whole new perspective of how to position yourself.
2. Elevate your visuals
Great photos help capture attention and set you apart. Opt for bright, editorial-style images that feel polished and intentional. Use as many of the 20 photo slots you can but also remember to include a video of your item. Mix detail-focused shots with lifestyle images that show your product in use.
3. Build up your brand
We want to get to know you: who you are, what inspires you, how your shop came about, and what it means to you. A compelling ‘About’ section can often let us know exactly why you would be a good fit for certain campaigns. And while you’re at it, build a consistent brand around your story—from your shop banner to your social media pages. Everything should feel like it belongs together.
4. Provide a great buyer experience
When we choose shops for features, we don’t just consider aesthetics and products—we also look at what buyers have to say about you. Shipping on time, responding quickly, receiving positive reviews, and communicating clearly in your descriptions and FAQs would definitely increase your chances of getting featured.
What is the one thing about your shop that makes it stand out? Share in the comments below!
Admin
kickglassenamels
·3 weeks agoThe thing that stands out most about my shop is the artistic quality of my work. I joined Etsy when it was mainly an art market. I used to sell at juried festivals, and I've kept up that level of quality, even as I've moved to pieces that are more geared to selling online.
MissMouseMinis
·3 weeks agoWhat is the one thing about your shop that makes it stand out?
That's easy. Communication. Every order helps me realize my dream: To be home with my 2 Grandbabies, Lyla & Declan.
I include this image in every one of my listings because Every order is THE order for me. All as important as any other. I don't care if it's an $8 keychain or a $200 custom order-I treat them all the same. 5 Star review after 5 Star review mention this, quality and speed. I usually ship custom items within 1 day (as long as the person responds to my design questions!) We all have quality products-but I truly believe in creating relationships with my customers. I treat them like friends. I include little gifts in almost every package.
Thank you, Etsy for providing a great platform where handmade is celebrated & great customer support is recognized!
KsSpaSoap
·1 month agoGreat ideas!
DiamondDTF
·1 month agohttps://diamonddtf.etsy.com
I am very excited about my new store; I believe it will bring me great luck, and I will continue with the same excitement every day!
ShamanArtsCreations
·1 month ago · EditedThe one thing that stands out about my shop is that I make Alternative Healer's tools for Holistic Health Practitioners-(HHP) and Native Doctors. That alone is a fascinating subject to prompt visits to my shop. Lastly, my Star Seller badge and Buyer Reviews are interesting as well.
PlatypusDream
·1 month agoFYI:
https://www.etsy.com/legal/policy/services/242665313101
BrokenToeLeatherwork
·1 month agoI am continually trying to improve my Etsy shop. I work full time and at the end of the day, the items I make are truly my stress reliever. They have gotten me through some pretty tough times! From losing my father to cancer and the depression I sank into, as well as the sheer amount of anxiety and stress that comes from working in the oilfield, the pressure felt is enormous and at times extremely overwhelming. This outlet has been a Blessing! I create each item by hand and having them be able to find loving homes is so rewarding and a good way to continually fund my stress relieving hobby. Plus this also helps me to be able to have the extra money to purchase from other small businesses. If my small business can help another small business out, it is truly a rewarding experience. Maybe it's being able to help Mom & Dad be able to take the family out to movies, help afford to pay a vet bill, or pay that grocery bill..... whatever it helps with, I honestly believe in paying it forward.
TheWonkyFox
·1 month agoMy business helps me fund the care of rescue foxes that I look after in sanctuary (Part of my background was at a wildlife hospital & then a fox rescue... My etsy shop means I can work from home with flexible hours to fit around my foxes needs, which is critical). I also manage our woodland property with wildlife in mind... my business is currently paying for some fruit hedges for the wildlife!!!
My customers ABSOLUTELY LOVE knowing that their purchase is making a real difference. When they leave a review, they don't just review the product, or the customer service... they review HOW THEY FEEL... and that is such a rewarding thing for me as well! A lot of them really relate to my passion for nature, and my handmade garlands are on brand with that theme.
And since I started sharing the ethos of my brand and my "why", my repeat buyer rate has rocketed!!
PaintingIdeas
·2 months agoI'm trying to figure out how to be visible on Etsy yet It will be a 3rd time, my art is featured in the Los Angeles Municipal Gallery....
GiftedAndCoByGG
·2 months agoWhat makes Gifted & Co. stand out is the meaning behind every piece. Each spoon is handcrafted with natural stones, pearls, and thoughtful details to turn simple everyday moments into something beautiful and memorable.
KoreaBeautylove
·2 months agohelp me
BagmakerSupply
·2 months ago@KoreaBeautylove : Help you with what?
You should immediately read https://help.etsy.com/hc/en-us/articles/23948763872151-Does-Etsy-Allow-Drop-Shipping-or-Reselling and then consider asking for a shop critique in the appropriate forum.
DreamyBohoArtistry
·2 months agoi think what makes my shop stand out is the bright colors i use when designing and the fact that we cater to a very wide variety of customers looking for cute and snarky pngs :) we are also in the process of creating our very own summerween universe!! https://dreamybohoartistry.etsy.com
KoyaCrochetsByLila
·2 months agoDefinitely the sensory aspect! Crochet weighted plushies and fidgets:) (also a 24 year old black woman with multiple mental health disorders so it helps with that as well!
JewelerySilverDesign
·2 months agoMy beautiful jewellery is all handmade by myself and features beautiful gemstones purchased from sellers on etsy.
AysheMemoryMakers
·2 months agoAs a mom and dad, we’ve realized something simple but powerful: life moves incredibly fast.
Between work, responsibilities, school runs, and the everyday rush, many precious moments pass by before we truly have time to appreciate them. Yet the things we treasure most are often the little notes, drawings, handwritten messages, and memories shared by the people we love.
That’s why we started creating personalized laser-engraved keepsakes. Our goal wasn’t just to make products—it was to bring memories to life. We wanted to take the words our children write to us, the signatures of loved ones, special messages, and meaningful moments, and turn them into something we can see, touch, and use every day.
Every engraving tells a story. A child’s handwritten “I love you,” a family member’s note, or a cherished memory can become a lasting piece that stays close to your heart long after the moment has passed.
Through our Etsy shop, we hope to help others preserve their own memories and celebrate the people who matter most. Because at the end of the day, it’s not the busy schedules we remember—it’s the love, the connections, and the little moments that make life beautiful.
Thank you for being part of our journey and for allowing us to help bring your memories to life.
ProductionandDesign
·2 months agoI am well aware of how dynamic Etsy’s search visibility factors are, as I have experienced these shifts firsthand. Your recent guidance on current optimizations has been invaluable. Receiving such pinpoint, actionable advice significantly streamlines my workflow, allowing me to channel my energy into other key areas of my business. Thank you for your support.
LorraineMarieArt
·2 months agoThank you for sharing these insights, Mary! This was really helpful and gave me a better understanding of what Etsy’s merchandising team looks for. I especially loved the reminder about building a strong brand story and using lifestyle photos to connect with buyers.
ErsariTurkmenCarpets
·2 months agoWelcome to Ersari Turkmen Carpets — where every rug tells a story of heritage, craftsmanship, and timeless beauty.
Inspired by the rich traditions of the Turkmen tribes of Central Asia and Afghanistan, our shop was created with a passion for preserving authentic handmade carpet art. Each carpet in our collection carries generations of skill, culture, and history woven carefully by talented artisans.
At Ersari Turkmen Carpets, we believe a carpet is more than just decoration — it is a piece of history that brings warmth, character, and soul into a home. From traditional Bokhara and Khal Mohammadi designs to vintage tribal masterpieces, every rug reflects the beauty of handmade craftsmanship and the spirit of nomadic culture.
We carefully select unique vintage and handwoven carpets known for their rich colors, natural wool, detailed patterns, and lasting quality. Every piece is chosen with love so our customers can own something truly special and meaningful.
Our mission is simple:
To connect people around the world with authentic Turkmen and Afghan carpets while supporting traditional artisans and keeping this beautiful heritage alive for future generations.
Thank you for supporting Ersari Turkmen Carpets.
Your trust means the world to us, and we are honored to share these timeless treasures with your home.
RaiyanRugs
·2 months agoWhat makes our shop stand out is our handmade luxury tufted rugs featuring unique abstract designs, premium high-low pile textures, and artistic custom patterns that transform any space into a modern statement interior. Every rug is crafted with soft plush quality, detailed finishing, and one-of-a-kind designs made with passion and creativity.
🧡 Visit our Etsy shop – RAIYAN RUGS:
https://www.etsy.com/shop/RaiyanRugs�
FSGDesignsCreations
·2 months agoHello, thanks for giving me the opportunity to let you know why FSGDesigns is different and unique. I sell greeting cards and keepsake items. My stsore is a unique and different online Hallmark Card type store, but much better. My store stands out because I try to sell Artistic Emotion. My cards are not canva or clipart style cards, I create cards that are artistic and beautiful. Cards that people do not want to just read and throw away. They feel personal and artistic rather than commercial. I strive to include all cultures and I am creating several artistic lines of Keepsake greetings to inspire and encourage people. I believe my products inspire nostalgia, peace, inspiration, imagination, and reflection. I sell Collectible Art & Cards items that stand out because they are emotionally meaningful works of art instead of ordinary greeting cards.
TriandyFashionForAll
·2 months agoFor me, what makes my shop stand out is the calm, minimal aesthetic and the story behind it.
I focus on creating simple, soft-life inspired designs for everyday wear, and I share my personal journey, workspace, and inspiration in my About section so buyers can connect with the person behind the product.
Building a consistent, peaceful brand experience is very important to me.
TriandyFashionForAll
·2 months agoHi, I’m Husna, the creator behind this shop.
I started this brand to create soft, minimal t-shirts forman and women who believe in slow living, self-care, and choosing peace in everyday life.
Every design is intentionally simple — gentle words that remind you to breathe, rest, and live softly.
SHYAMJEWELRYSHOP2026
·2 months agodear etsy so many trips give their from their so order come me thankyou
TrueYouBoutiqueBycpc
·2 months agoHello, I'm Chandra.
I'm new to selling online with Etsy.
You gave some great information. It is something that I will definitely keep in mind to reference back to.
I would love to have you review my store and get your thoughts.
I would love any suggestion you have to get some sales.
Thank you in advance for any guidance you have.
TriandyFashionForAll
·2 months agoanyone help me to increse traffic or sell in my etsy store after4 month my sell is zero and i am real disappoint for this act of my shop
TrueYouBoutiqueBycpc
·2 months agoHello, I'm in the same boat.
We can't get discouraged. We will get sales, but when we do, we have to be ready for it.
It will come, keep the faith. Let me know when you get your first sale so that I can help you celebrate! :-)
Chandra
PinupHeaven
·2 months agoPin-Up Heaven leads this moment: America's 250th birthday — July 4, 2026. A once-in-a-generation milestone that won't come again in any of our lifetimes.
At the heart of the collection is my hand-composed America 250 Seal — 38 U.S. landmarks, monuments, and patriotic symbols layered inside a stylized "250," with vintage Americana details and 1776–2026 commemorative elements woven throughout. Every piece rewards a closer look. The more you look, the more you find.
The America 250 line spans premium playing cards, commemorative drinkware, apparel, and party goods — all designed to feel display-worthy, gift-worthy, and conversation-starting. After July 4, 2026, these pieces become keepsakes of the anniversary itself: minted national artifacts.
Beyond America 250, Pin-Up Heaven blends patriotic symbolism, military aviation, glam fashion, and collectible design into work with a clear point of view — the kind of shop buyers screenshot and send to their group chats.
Etsy shoppers searching for America 250, Semiquincentennial, and 4th of July 2026 gifts deserve to find work made with this level of care. Veterans, history lovers, and patriotic gift-givers are already finding it. I'd be honored to be part of how Etsy celebrates the moment.
DigitalMarkitect
·3 months agoHello! My shop is more of a concept - Digital Markitect sells more than social media templates - it sells systems. I started this journey after years of hands-on experience as a Fractional CMO where I encountered the same problem again and again: chaotic marketing due to lack of structure and clarity.
And that's where I wanted to step in: the marketing world needs more structure, more clarity and, ironically... more simplicity, not overcomplication.
Feel free to take a look at my shop - which only has one listing for now.
https://digitalmarkitect.etsy.com
COBENSTYLE
·3 months agoGood health! I founded my own hat shop. We produce them ourselves. We made them to order for many celebrities. Since it is handmade, we only use premium natural materials. We have been on the market for a long time in our own country. And I don’t remember who told me about Etsy. I decided to try it. But not a single order for Sunday. So far, I’m in the red, although I don’t use paid services. Since I think we don’t need advertising, my label is premium quality and with a low price like a regular product. But I’m not ordinary, but elite! Thank you all for your time.
SanZayEmbroidery
·3 months agoStarted my shop few weeks ago. i enjoy it because its my hobby and love to do embroidery. <3
TheAtalantaCo
·3 months agoPaintingTheSkyKingdm
·3 months agoI hav been on Etsy for some years now and make sells of my paintings every month and am proud of this. I dont get featured and I think the reason is because all my pieces are one of a kind. I hope to change this soon by making prints available. Anyone experience starting to be featured once they had items available that can be sold more than one time ? I hope to find out this is the case. I realize I should be making videos more frequently as well. I just love making new originals and tend to put everything else off!
TotallyCG
·3 months agoI created my page years ago when I started making wedding invitations. Now I am building my stationery business with tools to help Neurodivergent minds and families and I would love to grow and expand.
SigreBySilvija
·3 months agoHello!
I am Silvija. One year ago I opened my store and I left it. Now, I want to rase it, to make visable and start to work and make people happy.
Could you please tell me, what should I do better thank it is now?
Thank you in advance.
https://sigrebysilvija.etsy.com
Aselovers
·3 months agoHi!
One thing that makes our shop stand out is that every piece is truly handmade, stitch by stitch — not mass-produced.
We focus on creating soft, safe amigurumi toys made from cotton yarn, designed to be a child’s first companion and a lasting memory.
As a new shop, we’re still learning and improving every day, especially in SEO and product presentation.
We’re currently working on better visuals and storytelling to reflect the real value of handmade work.
If anyone has advice on how to better communicate the “handmade difference,” we would really appreciate it 🙏
Wishing everyone continued growth and success!
https://aseloves.etsy.com
DurriDreamsCushion
·3 months agoThank you
PerElle
·3 months agoThanks for the info!
I am still trying to be 'picked' from Etsy and get a bigger audience.
AnitaSperoDesign
·3 months agoHello, I am a home decor creator, artist, mural artist and more. I've been here for 14 years and have AWESOME reviews, 5 star and I am a one of a kind creators. Years ago I was featured here and there. I have been in magazines, HGTV, many blogs and art lectures. I just sat and lowered all my shipping due to the fact that I seem to be disappearing. Personally I feel like some of us oldies are not being seen. I do a lot of advertising and sell elsewhere just fine. I like Etsy do to the traffic. I have a very large following and my customers have never had an issue with my prices. Is it something with Etsy or am I missing some key places to advertise? Thank you kindly for any answers. Anita https://www.etsy.com/shop/AnitaSperoDesign
827Design
·3 months agoI’ve had my shop for 14 yrs mainly focused on original watercolor cards and working full time.
Recently have been off work, started up sewing again and making unique one of a kind tote bags and handbags from my own trial and error patterns and personal finished designs.
Customer service star seller for May and still stuck with 1 or two random orders here and there. Have a small following on social media can’t seem to gain traction.
827design.etsy.com
TheLindGallery
·3 months ago · EditedI’m Doug Lind, and I REALLY NEED YOUR HELP!!! Ok, maybe that was a bit much. But seriously, I need some honest, no holds barred, critiques of my shop.
https://www.etsy.com/shop/thelindgallery/?etsrc=sdt
I recently started my Etsy store specialising in digital downloads of wildlife/animal watercolour paintings. I think what sets us apart from other watercolorists is the emotion that our paintings evoke when seen large on someone’s wall. Our wildlife watercolor collection stands out for its cinematic presence and emotional depth, capturing each animal with bold expression and lifelike detail.
We try every combination of atmospheric lighting, rich textures, and dramatic contrast to give every piece a gallery‑grade, collectible feel. Each painting blends expressive watercolor movement with fine, realistic precision, creating artwork that fits beautifully in modern, rustic, western, boho, or minimalist interiors. Together, the series forms a cohesive body of work centered on powerful wildlife—big cats, birds of prey, and other striking creatures—painted with intention, reverence, and a signature style that’s ours.
Since I am relatively new and still trying to get things rolling for my shop, I would love everyone’s feedback and suggestions from this amazing group. Thus far I have only had 10 sales, I would be incredibly grateful if you could take a look at my shop and share any feedback or tips.
thelindgallery.etsy.com
TncCustomGiftStore
·3 months agoAt our shop, we believe that every person deserves to feel truly legendary — and that's exactly what we create. We design fully personalized fantasy-style skill cards that feature real people, turning your loved ones into one-of-a-kind legendary characters. 🎴⚡
Whether it's a birthday surprise, a Valentine's Day gift, a wedding keepsake, or just a creative way to say "you mean the world to me" — our cards are designed to make people feel special in the most unique and unforgettable way possible.
Every single card is handcrafted with incredible attention to detail. From custom stats and abilities that reflect the person's real personality, to carefully chosen artwork and colors — no two cards are ever alike, because no two people are ever alike.
What truly sets us apart is the emotion behind every order. We don't just design cards — we tell stories. We capture memories. We turn real moments and real people into something magical that can be held, gifted, and treasured forever. 💛
Our customers come back again and again — not just because of the quality, but because of the joy their recipients feel when they unwrap something made just for them. That reaction? That's what drives everything we do.
If you're looking for a gift that goes beyond the ordinary — something that will genuinely surprise, delight, and be remembered for years — you've found the right place. Welcome to our shop. 🌟
https://www.etsy.com/shop/TncCustomGiftStore
CatsWhiskersCurios
·3 months ago · EditedOh dear.
LittleArtByKim
·3 months agoHi, very new to opening my shop and still trying to figure out how SEO works. Thanks for the tips!
https://littleartbykim.etsy.com/
DigitalVibeStudio2
·4 months agoHello everyone! Thank you for the insights.
I’m Natalia, and I recently started my journey with Zen Glow Atelier. I create handmade eco-friendly soy wax candles and home decor items made from ceramic powder. I also specialize in creating delicate wedding and baptism favors, as I love being part of people's special celebrations.
Since I am new and still waiting for my first sale, I would be incredibly grateful if you could take a look at my shop and share any feedback or tips.
Looking forward to connecting with this amazing community!
https://zenglowatelier.etsy.com
ThalsaneCreations
·4 months ago · EditedThank you for the tips! I’m brand new to Etsy, and I sell digital and printable products. I started with greeting cards because I love the emotion a card can bring to the person who receives it. I plan to expand into other stationery items as well.
I create my designs with a story in mind, and I offer them in both English and French. I still have a lot to learn about SEO and how to use all the marketing tools available.
There are many talented people on Etsy, but I firmly believe that each artist has a unique style, and there is a place for everyone when creativity is showcased. My goal is to build a strong brand—and maybe one day, I’ll have the chance to be an Etsy Pick!
Thank you again for all the tips. I can definitely use all the help I can get.
Duckwells
·4 months agoMy items are carefully selected for sale on Etsy. I focus on the rare, unusual, and interesting vintage and antique items. The benefit of shopping with Duckwells is careful packaging and swift shipping. I treasure these old items and it is a priority have them arrive safely to their new owners. My reviews speak to the quality of each transaction.
OverTheTop
·4 months agoI’ve done all of that, on Etsy for 20 years this summer, have two shops. Love my customers, love working and creating. I can hardly look at the first pieces that I made before I started metalsmithing classes in 2012. My first career as a theatrical costume designer helps me every day. I try to choose the most interesting stones and materials and have the most fun playing with colors and shapes; there are trays of layouts in my studio just waiting for me to get to them. Always looking at new ways to set and connect!
Crochetlovemelbourne
·4 months agoThank you so much, I will do my best!!
DesizenStudio
·4 months agoThank you so much for sharing these insights!
Really helpful and encouraging for sellers like me. I’ll definitely focus more on SEO, better visuals, and improving my shop branding. Appreciate the guidance!
Feel free to visit my shop—I’d love for you to check it out!
https://desizenstudio.etsy.com
BagsbyMonka
·4 months agoThank you for these helpful tips! I really appreciate the insights. I’ve had my Etsy shop for about two years, where I sell handmade crochet shoulder bags and crochet supplies like cord and patterns. Until now, it’s been more of a hobby than a full-time job, but this year I’m determined to change that. Lately, I’ve been spending a lot of time working on my shop—creating, improving, learning, and experimenting, so every tip and insight truly contributes to building and growing my shop.
Feel free to visit my shop—I’d love for you to check it out!
https://bagsbymonka.etsy.com
IVANKARTStudio
·4 months agoThanks for all the tips. We create handcrafted wooden organizers, premium wall clocks, and unique playing card accessories designed for collectors and people who appreciate meaningful craftsmanship.
Our shop blends practical function with artistic design — from elegant deck storage solutions to statement wall clocks inspired by cards, poker, and timeless style.
People are drawn to us because each piece feels personal, gift-worthy, and made with real passion, not mass-produced.
Thank you @marymary
https://www.etsy.com/shop/IVANKARTStudio?ref=profile_header
AutumnsUniqueTrinket
·4 months agoThank you for this article. I'm fairly new and still learning along the way. Spelling out how to be chosen as an Etsy Pick is so helpful. I'm a Star Sellar and working hard to ensure the customer experience in my shop is a great one. My combination of working in the design industry and loving all things historical and vintage has lead me to this part of my journey. I hope to see an item featured as an Etsy Pick soon. Thanks again! https://autumnsuniquetrinket.etsy.com
ForArtSakePrints
·4 months agoThanks for all the tips, I’ve not long joined, I’ll hopefully be releasing physical prints in the very near future. https://www.etsy.com/uk/shop/ForArtSakePrints
ColorfulTextilein
·4 months agoTell me, How can shop get promotion
Stitch7Soul
·4 months agogood！
GenuineGiftStore
·4 months agoThank you for sharing the tips!
One thing that makes my shop stand out is elegant, gift-ready jewelry designed to create an emotional moment, not just an accessory.
https://www.etsy.com/shop/GenuineGiftStore?ref=dashboard-header
SheetPlannerStudio
·4 months ago · EditedThank you so much @marymary for great tips. I had just opened my shop and excited to be on this amazing journey. I am well learned and eager to come on top of search results.
I am also happy to join this amazing forum.
https://www.etsy.com/shop/sheetplannerstudio/?etsrc=sdt
JIAVIartthatlives
·4 months agoThank you for great tips, I just opened my shop this week and excited to be on this journey. https://www.etsy.com/shop/JIAVIartthatlives
WallKnot
·4 months agoHi Mary🌸,
We craft high-quality, fully customized fiber textile wall art in any size or color, offering the most competitive prices in the market. Despite this, our sales have dropped by 60% over the last few weeks.
We have just implemented your suggestions into our listings and hope to see positive results soon. We are looking for opportunities to be featured...🌻
Thank you very much for your tips.
PetalAlley
·4 months agoGreat tips! I especially like the tip to make photos more editorial. I'm going to work on that. It also just sounds more fun that just taking product photos. :) ...I think what makes my shop standout is that I don't make anything that I wouldn't buy myself. Attention to detail is important and I want a happy customer!
VarniyaLifestyles
·4 months agoI didn’t start making swaddles as a “product idea.”
It actually came from noticing how something as simple as softness can completely change how a baby feels - calmer, safer… more settled.
There’s something really special about those quiet moments - when a baby finally relaxes, or falls asleep peacefully - and as small as it sounds, the fabric they’re wrapped in becomes part of that moment.
That’s what I try to focus on.
Not just how it looks, but how it feels - light, breathable, gentle on delicate skin… something you’d genuinely feel good using every day.
And adding a baby’s name to it makes it a little more personal - like it belongs to them from day one.
I’m still growing, still learning… but I’m trying to build something that feels honest, simple, and comforting in its own way.
If it resonates with you, you can take a look here:
https://www.etsy.com/shop/VarniyaLifestyles?ref=seller-platform-mcnav
SEwindchimes
·4 months agoSEwindchimes I have been on Etsy 5 years and have never explored these tips. I will put the tip for better tags to use.
ZZTDesign
·5 months agoThank you for the useful information!
My store: https://zztdesign.etsy.com
I created this shop for busy people who want tools that actually work. I design Google Sheets and Excel templates for project management, budgeting, and goal tracking—built to be clean, practical, and easy to use in real life. I’m inspired by smart systems, simple design, and the feeling of turning chaos into clarity. Every template is made to save time, reduce stress, and help you make progress faster.
Less chaos. More done. Smart templates for busy people.
DelicaciesJewelry
·5 months agoDelicacies Jewelry creates meaningful food-inspired jewelry and we don't take ourselves too seriously. But over the course of 11 years have been slowly, quietly and intentionally donating to fight hunger with every single purchase. And that quite intent, one foot in front of the other is what has helped us donate over 1.1 million meals, providing healthy, nutritious meals to people in need. So while we love to ask ridiculous questions like "Would you wear a BUTTER NECKLACE?" or "Are you obsessed with Pasta jewelry?" or "Are you Team Sprinkles or Team Glaze?" The true meaning behind our brand is the satisfaction that comes from knowing Delicacies Jewelry -- AND ALL OUR CUSTOMERS -- are slowly, steadily making a difference.
As Desmond Tutu famously said: "Do your little bit of good where you are; it’s those little bits of good put together that overwhelm the world." What is your favorite food? Food memory? Let us know!?
RadiantHeart1111
·5 months agoI’m an artist who creates unique, one-of-a-kind dolls – fantasy fairies and angels. As they are inspired by crystals, I also offer carefully selected crystals alongside them. I’m active on social media, both on Instagram and Facebook, where I post and engage daily. My Facebook has been doing especially well recently. Thank you for all these helpful tips! x
FoxtonPlaceVintage
·5 months agoAs a vintage seller, my greatest asset is offering truly authentic pieces. There’s still plenty of fake vintage on Etsy, but I can spot it instantly. I’ve built a loyal following and consistently earn 5-star reviews from customers who value genuine vintage items, complete with their patina and scuffs. Growing up in the ’60s and ’70s with parents who appreciated vintage taught me what to look for early on, and now, in my 60s, I still vividly remember seeing those treasures when I was young.
Carol
https://www.etsy.com/shop/FoxtonPlaceVintage
StorySpark
·5 months agoIt's refreshing to know that Etsy's team is supporting us by featuring products and profiles throughout the community. It means a lot to all the makers and small businesses on the platform. We've enjoyed being a part of Etsy since the beginning of our journey. Thank you for providing these tips and continuing to showcase unique and creative goods!
CeenChokxx
·5 months ago · EditedVery Nice Blog,
I am using all these features on my all Etsy product listings but I don't know I don't get a positive response on Etsy. I do Etsy advertise on my product listing as well and I am working so hard on daily basis but I don't get a better result on my sales I am really don't know what to do. I am so upset to work as a seller on Etsy.
VisionInSilkAndMore
·5 months agoEverything is handmade and most of my jewelry is made with upcycled vintage beads. Plus I use a portion of my profits or goods to help those in needs. I have donated headscarves to cancer patients and bought gifts for foster children.
LinaHarperStudio
·5 months agoHey friends! 🐼
We’re Lina Harper Studio — making soft, positive anime art for anyone feeling overwhelmed by the world.
Lina carries a red panda and an eagle on her adventures, a little reminder that we can be both gentle and strong. Our goal? To turn busy desks into calm corners, one cute mug or mouse pad at a time.
Excited to learn from this amazing community of creators! ✨
MalaGalerija
·5 months agoThank you for the info!
OneSmallBlonde
·5 months ago · EditedI only sell one thing--salt cellars! I try to make my photos colorful and clear and keep things simple! Thank you for the information. :)
https://onesmallblonde.etsy.com
LelasStickers
·5 months agoThank you for the info!
LuniaArtCo
·5 months agoAs someone still in the learning phase, this kind of information is very valuable and truly motivating for me. Thank you again for sharing.
https://www.etsy.com/shop/LuniaArtCo
TheAcarDesing
·5 months agoHi, thank you for the very informative and helpful information.
My store, on the other hand, features stunning designs.
https://www.etsy.com/shop/TheAcarDesing?ref=seller-platform-mcnav
BloomNestPrintsCo
·5 months agoThank you for sharing the tips!
crochiquedesigns
·5 months agoHi Mary, Thank you for some great advice.
What stands out in my shop https://www.etsy.com/shop/crochiquedesigns is the authenticity and ethnic niche of the items that has buyers loving their purchases and then returning to purchase again.
I would love some more insights on how to improve and expand my Etsy Shop.
Thank you in advance.
ExplorewithMomo
·5 months ago · EditedHi Mary, thank you for the helpful tips. In my shop, we create printable coloring, tracing, and activity pages for toddlers and early learners. What makes it unique is that my husband and I are building a small learning world centered around an adorable fox named Momo, who helps guide children as they explore animals and the world around them. Our goal is to create a growing collection of animals and activities with a consistent style and a simple, playful approach to early learning. 🦊
https://www.etsy.com/shop/ExplorewithMomo
TweedherbsbyJackie
·5 months agoThanks for your tips.
everythingbooked
·5 months agoThanks Mary, struggling myself but the thing that makes my shop https://everythinglined.etsy.com stand out would be the focus on little niche issues. Most of it comes from stuff I've done around my house and want to share.
Happy for feedback!
LoveandPixelsStore
·5 months agoHi Mary,
I just wanted to say thank you for sharing your Etsy success tips in the forum. As someone who’s still building and learning, posts like yours are incredibly helpful and motivating. It’s great to hear from sellers who are willing to share real experience and advice.
Your tips on consistency, improving listings, and understanding how Etsy works really helped me rethink how I approach my shop.
I recently launched a small shop inspired by cozy gamer culture called Love & Pixels. It features designs based on the adventures of two characters, Gamer Boy and Gamer Kitty, turning everyday life into a co-op video game.
If you're curious, you can check it out here:
loveandpixelsstore.etsy.com
Thanks again for taking the time to help other sellers in the community. It’s really appreciated!
Wishing you continued success with your shop.
Jean-Phillippe 🎮
PapernPatch
·5 months agoThank you so much for sharing these helpful tips! I truly appreciate the time and effort you put into supporting the Etsy community.
I’m still growing my shop and learning every day. I create watercolor wedding stationery and vow books.
Here’s my shop:
papernpatch.etsy.com
Thank you again for the inspiration and guidance! 🤍
TaurusGoodies
·5 months ago · EditedHi Mary,
My love for VINTAGE and ANTIQUES...
I would love it if Etsy featured more Vintage shops!
https://taurusgoodies.etsy.com
SheIsHeldInFaith
·5 months agoThanks for sharing the tips!
What's something that makes my shop stand out?
Everything in my shop comes from real-life experiences. The travel guides are based on how my husband and I actually travel — carry-on only and learning to slow down and enjoy every moment. I also create pieces that are really personal to me, inspired by my faith and my journey living with MS.
https://www.etsy.com/shop/SecondTimeAroundTrav
HerSoftPrints
·5 months agoHey Mary! Thanks so much for sharing these tips and creating a space where Etsy sellers can learn from each other.
https://www.etsy.com/shop/HerSoftPrints?ref=dashboard-header
I’m actually just getting started with my shop, and my goal is to create beautiful, easy-to-edit Canva templates for baby showers and celebrations. I love designing invitations and matching party pieces that help people create special moments without needing graphic design skills.
Instead of spending hours trying to design something from scratch, my templates allow parents and hosts to simply open the design in Canva, personalize the details, and have something ready to print or send digitally within minutes. I focus on creating designs that feel modern, cute, and memorable — like cherry-themed baby showers, gingham patterns, and coquette-inspired styles.
Since I’m still new, my hope is to continue growing the shop by adding more themed invitation suites and celebration templates that make party planning easier and more fun for families. It’s exciting to build something creative while helping others celebrate meaningful moments.
Thanks again for all the advice and inspiration for new shop owners!