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Etsy Insights: a series of tips to help your business 📚🔎🌟
It’s time to hit the books! In honor of back-to-school season, we’re kicking off a new program here in the Community Forums: Etsy Insights
We plan to surface more tips and learnings from both Etsy staff and experienced sellers to help you set up for success and grow your Etsy business. We welcome you to share your related knowledge as well!
Check out our first Etsy Insight from Audrey, from the Seller Content team, here.
The details:
We’ll have an expert share one tip or learning, and invite you to discuss the topic with your peers. We’ll update this thread with links to each week’s post.
We’d also love to hear what you’d like more tips on here. Have ideas for future Etsy Insights topics? Let us know here!
Happy back-to-school!
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Check out all of our Insights so far:
2019
- Audrey on back-to-school trends
- Evan on utilizing Instagram Stories in your shop marketing
- Katherine on updating your listing photos ahead of the holiday season
- Dayna on tapping into key holiday trends
- Emi on making the most of wedding gifting season
- Brigette on how to catch our social media team's eye
- Christina from TheWhitePepper on photographing vintage pieces
- Kayla on navigating the dreaded lost-in-mail situation
- Teresa from DeBrosseNYC on staying organized during the busy holiday season
- Madison on giving your buyers peace of mind
- Jenny on using attributes and improving search visibility
- Rebecca from OodleBaDoodle with tips on selling in-person
- Hannah on optimizing Facebook stories
- Sarah on extending your reach through email newsletters
- Silvina on support from the community
- Lindsay on how to make your products more giftable
- Tess on writing an engaging About section
- Erica on what to do when you receive a negative review
- Aline on buying and curating vintage items for your shop
- Dayna on the handwritten note
- Amy on preparing for the post-holiday season
- Mel on 2019 marketplace stats and learnings
2020
- Gabby on photography for ads
- Audrey on Valentine's Day Trends
- Evan on using social media to tell your brand story
- Alaina of ColdGold on hiring help for your shop
- Emily on engaging with your social audience
- Rachel on jewelry, accessories, and bags
- Sue from VintageRescueSquad on estate sale secrets
- Evan on using social media to stay connected
- Samantha of PublicHouseCo on staying creative at home
- Rebecca from OodleBadoodle on virtual craft shows
- Courtney on sustainability for your shop
- Mary on what people are buying right now
- Jessica on work life integration
- Audrey on home and living trends
- Emi on Craft Supply Trends
- Dayna on 2020 Etsy Design Awards submissions
- Kay from DamnGoodPopcorn on tips for new sellers
- Sian from SianZeng on taking photos on social media
- Jess on supporting each other via social media
- Maggie from HilltopTimes on sourcing vintage items
- Mary on what's trending in vintage
- Dayna on holiday trends
- Kate from HazelBea on preparing for the virtual market season
- Amy on defining your brand
- Sara on listing video tips
- Michelle on 2020 Halloween trends
- Jill from JillMakes on evolving your product line
- Raina on social media during the holiday season
- Evan on getting featured on Etsy's social media
- Laura from xoelle on holiday packaging strategies
- Amy on your shop's unique selling proposition
- Rosa on optimizing your cyber sale
- Ade from GabeJadeAccessories on empowering self expression
- Katy on building buyer loyalty during the holidays
- Hannah on using Pinterest to improve your reach
2021
- Audrey on early 2021 trends
- Kruti on looking back on 2020
- Dayna on Valentine's Day trends
- Katherine on key 2021 shopping occasions
- Lauren on Mother's Day in the UK
- Christine from TreasureGoddess with tips for creating Listing Videos
- Dayna on Spring and Summer trends
- Lucile on tips for selling outdoor and garden goods
- Adam on Father's Day listing optimization
- Audrey on environmentally conscious product shopping trends
- art2theextreme on teaming up with influencers
- AdrianMartinus on Etsy Design Awards preparation
- Sue from TheHeirloomShoppe on styling vintage listings photos
- Audrey with highlights from our latest trend report
- Isabella on important holiday season dates
- Vera from StudioVerSie on shooting listing videos
- Mary on 2021 holiday trends
- Dorothee from StichersWonderland on holiday prep tips
- Evan on process videos
- Amy on using Shop Stats for discovery
- Amy on using Shop Stats for sales
2022
- Audrey on 2022 trend predictions
- Kristin on preparing your shop for Valentine's Day traffic
- Isabella on key 2022 shopping occasions
- Mary on Mother's Day trends
- Dayna on 2022 Spring and Summer trends
- MAWSUPPLY on building a vintage brand
- Audrey on fresh home decor trends
- Kristin on building your toolkit for Father's Day
- Kirstie from Ajarofpickles on mindfully scaling your business
- Audrey on 2022 back-to-school trends
- Vintage Rescue Squad on building a vintage business
- Isabella with your August shop checklist and holiday calendar
- Stephanie on getting the most out of Etsy Sales Events
- Giulia from PetiteFlowersStudio shares her tips on managing the unpredictable
- Nicole from art2theextreme talks about incorporating trends into your shop
- Brigette from our Social Media team shares her insights on Product Drops
- Isabella with your October shop checklist and holiday calendar
- Audrey on holiday gifting trends ahead of peak gifting season
- Kristin with your November shop checklist and holiday calendar
- Stacey on using discounts to help meet your business goals
- Isabella with your December shop checklist and holiday calendar
- Nick with your 2022 Seller Year in Review
2023
- Mary on the new report for 2023 trends
- Isabella with your January shop checklist and holiday calendar
- Katharina from Intuit shares her top tips for this year's tax season
- Isabella with your February shop checklist and holiday calendar
- Val from Etsy shop talandbert shares tips for shop success
- Mary with your 2023 Spring and Summer Trends
- Chelsey on adding upcycled attributes
- Isabella with your April shop checklist and holiday calendar
- Anne shares small steps towards sustainability
- Kirstie from ajarofpickles shares tips on scaling a side business to full-time
- Catherine from Katnipp Studios on how to build a standout brand
- Dayna shares her submission tips for the Etsy Design Awards
- Isabella with your June shop checklist and holiday calendar
- Audrey shares fall trends to tap into for 2023
- Audrey shares the Marketplace Insights report on 2023 holiday trends
- Taylor shares tips and tricks for setting up your shop for success this holiday season
- Tida shares tips on driving traffic to your shop from social media
- Mary shares tips for earning an Etsy’s Pick badge
- Christine shares marketing tips to help expand your reach
- Anna on holiday shipping best practices
- Alicia with a sneak peek of our 2023 holiday campaign
- Dayna on how to incorporate the recent bow trend
- Kristin shares unboxing inspiration for your holiday packages
- Sabina from SabinaFenn on crafting customer communication
- Rachana with your 2023 Seller Year in Review
2024
- Lindsay on early 2024 trends
- Kristin on 2024 Valentine's Day trends
- Dayna with your 2024 Spring trends
- Katy shares the latest Mother's Day trends
- Hannah from BadTouristVintage on curating timeless vintage pieces
- Crystal from VintagebyCrystal on giving old items new life
- Dayna on 2024 Summer trends
- Flora from WashedupCards on cultivating community
- Dayna on tips for Submitting to the Etsy Design Awards
- Maria shares her Etsy Design Awards Story
- Dayna on Early 2024 Holiday Trends
- Calder from CaldersCeramics on using video to highlight his unique items
- Dayna on 2024 Holiday Trends
2025
- Kristin on 2025 Valentine Day's Trends
- Katy on 2025 Mother's Day Trends
- Isabella on 3 Ways to Optimize for Birthday Gift Shoppers
- Andi from AllPutTogetherShop on questions she asks herself when sourcing for her shop
- Rachel on 2025 Spring & Summer Trends
- Tana from PrairiePrimitives on Breathing New Life into Old Textiles
- Isabella on trending patterns to have on your radar
- Paige from TheCozyBungalowShop on streamlining product photography
- Luke from Luke Label on creating something special from the unexpected
- Julienne of Belugabeeofficial on tips for planning a successful product drop
- Dayna on tips for submitting to the 2025 Etsy Design Awards
- Sarah of SarahSnippets on top tips for the Etsy Design Awards
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